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Carrot’s 30-Day Challenge: Ready To Obliterate Your Best Month’s Lead-Gen Record?

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What if you could take a system that’s proven to generate high-quality leads — a system that has made hundreds of investors and agents around the nation millions of dollars — and implement it right into your business in just 30-60 minutes per day over a 30-day period? Sounds too good to be true, yeah? Well, that’s exactly what we’ve created… We’re calling it our 30-Day Authority Building Challenge [CLICK HERE TO JOIN]. And in it, we’re going to walk you through how to brand your real estate business, how to drive traffic, and — most importantly — how to get high-quality leads (and even how to obliterate your best month’s lead-gen record). Are you ready? At Carrot, we’ve helped countless real estate pros beat their most aggressive market competitors, generate more than one million leads, and build businesses that support themselves and their families. Over the last few years, we’ve learned a lot about what real estate marketing tactics work… and what doesn’t. And we thought to ourselves… “What if we created a tried-and-true, fool-proof lead-gen system for agents and investors — a system that would help our members become the go-to experts in their market, drive leads passively to their website, and build the business of their entrepreneurial dreams?” This challenge is helping people even more than we could have imagined… One of our long-standing members, Chris Wojciechowski, said he wishes we would have created this challenge 3 years ago! So… Are you ready to create a marketing system for your real estate business that generates leads like clockwork, that makes your business more predictable and sustainable? Moreover, are you ready to spend just 30-60 minutes per day over the next month to make it happen? Great! Click below to join! A Glimpse At The 30-Day Challenge Gameplan We’ve recorded a ton of in-depth content for this challenge. We’re going to show you how to set up your website, choose the best keywords to target, leverage social media, convert leads like clockwork, and lots more. Not only will we teach you how to do those things, but we’re also going to keep you accountable — each day has a checklist of items you need to finish. You’ll need to set aside 30-60 minutes for most days. By the end of it, you’ll have a website set up to convert leads, a traffic plan to drive high-quality prospects to your website, and an irresistible, trustworthy brand image. Pretty sweet, right? Here’s a little peek at the agenda for investors (and below that is the agenda for agents). A Glimpse At The 30-Day Challenge For Investors Week 1 – Mindset & Marketing Plan ✍️ Launching your site Building credibility Localizing your site Adjusting your content strategy Schedule your content Week 2 – Creating Your Content Plan 📋 Content, content, content Integrate with 3rd party services Connect your social media accounts Set up your data hubs Week 3 – Drive Traffic 📈 Create your first Craigslist post Setting up your paid traffic sources Set up your first Google Ads campaign Start working on your SEO Week 4 – Put Your Content Hyperdrive ✍️ How to create citations How to create Backlinks Creating your first video Launching a buyers website How to create buyer list We’ll also teach you… How to set up a Facebook retargeting pixel Learn how to create a Google Business profile How to Create Unique Content for SEO And tons more… INVESTORS: Ready to beat your best month’s lead gen record? Join the 30-day challenge below and let’s make it happen! “It was great! I enjoyed every minute, … Continued

That’s a Wrap! 2019 Carrot Year In Review

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Here’s to you Carrot members! You had an amazing year. Here’s a brief snapshot of some of the stories and things that happened in 2019. It was another exceptional year for our Carrot members and another year of growth for our team and company. With the intention of amplifying our members, we use our Mission… “Add humanity to business and help people regain time for the things that matter.” Let’s recap some of the cool stuff in this quick post! 2019 Carrot Review Carrot members crushed lead generation We launched many NEW Features for our members It was another year of giving… when all said and done, Carrot will have donated close to $40,000 to different charities The CarrotCast Podcast continues to inspire Our team grew by 10 again this year as we continue to innovate and be leaders in our industry as well as in our communities. … and more! Here we go! Hundreds of Thousands of Leads … You’re Crushing It! Our member’s lead numbers increased in 2019. With over 382,000 leads (as of December 22) coming in this year. We also DON’T count phone call leads… which we can’t track in Google Analytics currently. You’re pulling in more AdWords, SEO, Facebook, and social media online leads as a collective group than any other real estate investor and agent lead generation platform… by far. Keep crushing it! 56% of Leads Came From Mobile Devices Which States Converted the Most Leads? Well… Carrot Member Completions (Leads) Per State – Top 10 Texas reigns for the third year in a row as the top lead volume state in 2019. Compared to 2018, Missouri and Michigan fell from the top 10 and were replaced by New York and Tennesee.  Major NEW Features Launched in 2019 A Core Value of ours is “Consistent Improvement and Innovation“… and both our members and Carrot continue to push this value. In addition to the features we released in 2019, we helped our members spend more time focusing on their business. Here is a look back on some of the features our AMAZING team rolled out in 2019 (but not limited to)… All of these while keeping our member’s needs in our focus. New Visual Editor Coming Soon! The All-new Aspen Design We Knew Carrot Was Fast, But Not This Fast! Fresh Chalk analyzed 150,000 small business websites with the end-goal of determining which website builders offer the highest performing tech stacks. They analyzed business websites across dozens of industries including real estate, and Carrot outperformed ALL other website builders, (except Google’s own Google My Biz websites) including Wix, WordPress.com, Placester, Shopify, Hibu, just to name a few! We’re Honored Again – Carrot On the Inc. 5000 List for the 2nd Straight Year + MORE! This year we were placed at the 1235th fastest-growing company in the nation according to the Inc. 5000 list. Again, major kudos to the Carrot team and our members. We wouldn’t be here without an amazing product, team, and amazing members. Carrot was also featured in Outside Magazine as one of the best places to work in 2019! And… Carrot was recognized by the Portland Business Journal as #32 of the top 100 fastest growing companies in Oregon and southwest Washington. Top 5 CarrotCast Episodes of 2019 The CarrotCast podcast had 307,000+ unique downloads in 2019. Here are the top five episodes of the year. Simple Investor Secrets: Netting $100k/mo Using UBER and Facebook ads w/ Adam “Big Sip” Johnson and Brent Moreno From No Leads to $50k in Deals – What I Almost Missed Out On by Leaving Carrot w/ Troy Owen Cold Calling Methods That WORK … Continued

EP 185: The Most Important Lessons In 2019 From America’s Top Real Estate Investors w/ Mike Hambright of Investor Fuel

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Being an entrepreneur can be lonely. If you aren’t plugged into the right information, connected to the right people, or in a space where you can ask questions, your business is going to suffer. Mike Hambright has been investing in real estate since 2008. Since then he has been busy with investments, coaching, and finding ways to give back and add value to others. Today we talk about the impact of community, plus what Mike has learned this year from some of the top investors in the country. Listen in! Read the Full Show Notes Below… The Most Important Lessons In 2019 From America’s Top Real Estate Investors w/ Mike Hambright of Investor Fuel As an investor, who do you turn to with your questions? Who do you bounce ideas off of before diving in headfirst? For Mike Hambright, his business has thrived simply by providing a community for others with shared interests. Today, in addition to investing in real estate, Mike hosts two incredible podcasts, The Investor Fuel Podcast and FlipNerd. He works with many of the top real estate investors in the US! Mike also leads a mastermind which I am incredibly proud to be apart of, called Investor Fuel.  Mike first got into investing when he realized he wanted to be in charge of his own destiny. His whole life he had done the things he thought he was supposed to do. He got the degrees and the corporate jobs, but at the end of the day, his fate lied in the hands of someone else. In 2008 he had had enough of the corporate life and dove into real estate investing with a no-fear attitude. That attitude allowed him to close on 65 properties that first year alone.  Mike continued to close these deals year after year but things began to get a bit more complicated. Instead of just flipping houses, now Mike was handling rentals, tapping into other types of real estate investment, and coaching up and coming investors, helping them to find their footing in this business.  Be A Go-Giver At Carrot, a big part of our business relies on how we can give back. The Go-Giver was a book I read early on in my career which has completely altered the way I see business. Mike has adopted the same principals within his business, providing a forum for like-minded investors to connect. He has created a safe space where people can be open, vulnerable, and comfortable sharing details about their businesses.  Back when Mike first got into real estate, the internet wasn’t what it is today. People weren’t meeting and discussing ideas in the ways they are not. People kept information to themselves out of fear that someone was going to steal their next big deal. It was then that Mike realized there needed to be a greater sense of community surrounding real estate. So many people were experiencing the sale triumphs and setbacks, yet had nobody to talk about it with. They were unable to find people who could relate and offer the insight they needed. One small idea shared from someone you may not normally connect with can completely alter your business for the better. It is through these connections that incredible success stories take place.  Sharing Your Best I’ve noticed at CarrotCamp and other networking events in the past, that people can come into these situations with a bit of apprehension. They may not be open to being vulnerable about their defeats or they may be hesitant about sharing too much of their propriety information. They are guarded and are … Continued

7 Ways to Generate 100+ Land Buyer Leads in 30 Days

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Do you find, finding sellers hard? You’re not alone. With most real estate investing business models, finding motivated sellers can be difficult. You have to send direct mail that stands out, run attractive PPC campaigns, and rank in Google for terms like “sell my house fast for cash in [market].” In fact, here’s an article we wrote which is dedicated to helping you find motivated sellers.  But with land investing, the entire thing gets flipped on its head. Finding land sellers is usually pretty easy. For about every 250 mailers, you can expect to find a motivated seller. Finding land buyer leads can be the hardest part.  And of the land buyer leads you do get, a lot of them are tire-kickers who think owning a piece of property would be cool, but just end up wasting your time.  In the end, you might find about one motivated buyer per 25 or 30 leads (give or take some depending on your market).  If you could increase the number of leads you get, you would also increase the number of motivated buyers you find and deals you close.  And in the land business, that’s one of the biggest factors which determines your business growth. Are you finding motivated buyers consistently? To help you, here are 7 ideas for increasing your land buyer leads to 100+ in 30-days. Carrot member land buyer leads in 30-days 1. Lift Your Land Buyer Website’s Conversion Rate We’re starting off with the most important tip in this article.  Because look — if you generate more traffic to your land buyer website, but none of that traffic opts-in and gives you their info, then they might not have visited your website at all.  (If a tree falls in the forest and no one is there to hear it, did it make a noise?) And make no mistake, optimizing your website’s conversion rate can make a massive difference. Consider this math.  Imagine it takes you 25 leads to close one deal. Further, imagine that you’re currently getting 500 website visits per month with a conversion rate of 5% (which means that you’re generating 25 leads and thus closing one deal per month). If you increase that conversion rate from just 5% to 10%, you’d generate 50 leads and close 2 deals per month with the same amount of website traffic. Related content: Use Carrot’s ROI Calculator Would it be worth it to you to optimize your website for conversion so you could close one more land deal per month (and maybe more)?  Of course, it would! At Carrot, our members consistently see conversion rates between 15% and 30%. And to us, it’s simple science…  We’ve run tons of conversion rate tests on our member’s websites to determine what converts the best and we’re absolutely relentless about ensuring that our member’s sites continue to convert like their businesses need them to.  You can check out our free 16-point conversion optimization checklist over here to start optimizing your own website. 2. Create Consistent Content to Find Land Buyer Leads Consistent content marketing is probably one of the most powerful things you can do for your land investing business. With it, you can: It’s also probably one of the most under-valued lead-generation strategies. Which is good! It means if you do create consistent content on your website, you’ll quickly and easily stand head-and-shoulders above your competitors that aren’t creating any content.  But… what kind of content should you create? What should you talk about? When should you create it? Great questions! Carrot members can create awesome long-form blog content in under … Continued

EP 183: How I Grossed $1.6 Million Flipping Land Using Leads Other Investors Are Ignoring w/ Willie Goldberg

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What’s up, everyone! If you’ve listened to the CarrotCast in the past, you’ll know that we’ve done a few episodes on flipping land and how beneficial it can be. I don’t think most investors recognize the value of vacant land. You won’t have to physically visit the site, there aren’t any plumbing, roofing, or heating systems to maintain, and best of all, the competition is usually much lower.  Willie Goldberg has been a real estate investor for only 2.5 years. While most people are throwing away land deals, he’s made $1.6 million gross in the last 12 months! Using his Carrot sites, he’s been able to generate 60 deals in the past few months alone!  Today I’m super excited to sit down with Willie to discuss how he first got into land, what he’s doing to capture his leads and to learn his strategy of how he plans to close 500 land deals over the next 12 months! Read the Full Show Notes Below… How I Grossed $1.6 Million Flipping Land Using Leads Other Investors Are Ignoring w/ Willie Goldberg What do you do when you get a land lead? While many people throw these leads away, for Willie Goldberg, it is how he has built his business. After learning about many types of real estate investment, Willie settled on land when he realized there was incredibly low overhead and he could buy and sell from anywhere.  Will Goldberg first started his business in April of 2017. Since college, he had worked in finance, but he knew it wasn’t the lifestyle he was after. Becoming an entrepreneur through real estate became his goal, and in May of 2018, he was able to quit his job to pursue it full-time.  Today, Willie lives in Chicago, but his primary market is in Southern California. He is also buying and selling land in other places such as New Mexico, Arizona, Florida, and a few other states. His current team consists of a partner, a salesperson in the Chicago office, a Transaction Coordinator, and a VA in the Philippines.  Finding Land Sellers Even with an excellent Carrot Website for your land business, you’ll need to have a way to direct them there. For many land investors, direct mail is how leads are initially activated. That initial piece of contact will direct them to your site. For Willie, his direct mail piece is a simple and to the point offer letter. He mails to micro-geographic areas with blanket offers for vacant lots.  Determining Offer Prices The first recommendation Willie has when it comes to creating his offers is to not overthink it. His strategy is to use Datatree while pulling comps from Zillow, Realtor.com, and Landwatch. He will determine an offer price that is fair and will still get him a deal, and out the mailers go. Of course, if someone calls in and their land is actually valued much higher or much lower, Willie and his team will present a counteroffer that makes more sense.   Finding Land Buyers For Willie, as with many other real estate investors, Facebook Marketplace has proven to be an excellent place to capture leads. He has a VA who manages Facebook, answering all of the inquiries from ads they post. Their emails are collected to create a huge potential buyers list.  Willie also offers to his buyers is owner financing. This has been monumental in his success. By offering owner financing, he is able to get the lots sold faster, all while creating a guaranteed monthly income for himself, something many real estate wholesalers often lack. Another great way … Continued

EP 182: What It Takes to Be a Successful Wholesaler w/ Tom Krol of Wholesaling Inc

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Hey guys and gals! I am really excited to sit down with a crazy special guest today, our first ever CarrotCast guest, Tom Krol of Wholesaling, Inc. I first met Tom 8 or so years ago and I have been excited to be able to work with him ever since. Tom is one of those people with an incredibly infectious personality, who’s enthusiasm will help you believe you can do anything. My kind of guy.  When I first started the CarrotCast in 2016, I knew I needed my first guest to be someone positive, knowledgable, and motivating. The first person I thought of is Tom. I am thrilled to have him back today to discuss the mindset a successful wholesaler must have, marketing, and what’s changed since we sat down together last.  Read the Full Show Notes Below… What It Takes to Be a Successful Wholesaler w/ Tom Krol of Wholesaling Inc Back in July/Aug of 2016, I was feeling a little burnt out and not sure what to do next. I had done an energy audit and realized that I wanted to share inspiration, incredible real estate information I was learning, and marketing strategies that were working for our clients, but I wasn’t sure how to do it. I was tired of writing long-form content and not sure how I wanted to get my message across. I was never one to want to be in front of the camera. I didn’t even want to record my voice on things because I didn’t want to hear it.  Fast forward to today and doing the CarrotCast is one of my favorite things that I am able to do. Once I changed my mindset, stopped doing the things that were draining me, and got past the fear, things really took off.  The Successful Wholesaler Mindset Tom is an incredible example of how a mindset shift can change your life. 7 years ago, Tom was at rock bottom. He was broke, tired, fired from his last 5 jobs, and not surrounding himself with the type of people he should have been.  Luckily, Tom reached out to his brother-in-law, a successful wholesaler in San Diego. His brother-in-law became his wholesaling mentor, leading him step-by-step into his first deal. That first deal was worth $2k. Last year, Tom was able to write over $1 million in assignments.  For Tom, the mindset was fear. Wholesaling seemed so overwhelming with all of the real estate jargon, acronyms, and topics he didn’t know about. His brother-in-law lived in a much larger market, there was no way he could do it! Right?! Wrong. By staying consistent, motivated, and no over-complicating the process, Tom was able to find what he loves, with great success in doing it.  Making The Shift When he was 33, Tom made the shift. You can make that shift too. Start today and write down some of the things you don’t like about yourself. Not physically, but your habits and mindsets. Then write down what you need to become in order to achieve the goals you have for yourself. Personally, I have seen great results from coaching. The costs are well worth it for what you receive in return. We have actually partnered with Tom to bring wholesaling coaching to our clients.  Marketing That Works Wholesaling is about determination and grit, not your knowledge of real estate. You may call 400 people and they will all say no, it’s the 401st that may offer to sell their house at a discount in exchange for fast service. No matter what marketing channel you choose, having that grit … Continued

EP 180: Playing Bigger | My Massive Mindset Shift From Russell Brunson’s Mastermind

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Growing and scaling a business can be a huge challenge for some entrepreneurs. You can be pouring your heart and soul into something and still feel as if you are dragging your feet through the mud. In this Truck Talk, I wanted to share some thoughts on mindset, thinking bigger and knowing how to shift within your business without losing your focus. Growing your business, and reaching the next level is 100% possible when you take the time to follow these steps. Listen in! Read the Full Show Notes Below… Playing Bigger | My Massive Mindset Shift From Russel Brunson’s Mastermind Hey everyone! It’s 12:09 am, and I am just getting back into town after attending Russel Brunson’s Mastermind out in Boise! When I started my business, I knew I didn’t want to have to travel in order to grow my business. I wanted it to be by choice, for things like this event, which can completely change the way you see things.  I’ve talked about MasterMinds in the past, along with my journey with them. A great one we did was with my friend Jason Medley, founder of Collective Genius. While there are numerous Mastermind groups out there, investing in the right one will change your business and your life.  Limiting Beliefs Looking back to only about 3 years ago, I was feeling a bit dragged down. I wanted to grow my team but I didn’t know how. I doubted my ability. I thought about hiring a CEO, and I even thought about selling the company and starting over with something else. I never thought I could lead a team of 20 or grow my company to over $10 million.  However, by changing my mindset, thinking bigger, and surrounding myself with people who had been there, we were able to grow Carrot into something truly awesome. We now have 27 full-time employees, with 30 on the books by the end of the year!  Scaling and growing a company can be a huge challenge for entrepreneurs. Let me know in the comments if growing your business, scaling, and building a team are things you would like discussed on the podcast as we move into 2020!  You can also check out Episode 66 of the Carrotcast in which I discuss the 8 steps I had to take to become successful in getting over the hurdles I was facing within my business.  Playing Bigger Back around 2010, I wanted to figure out what it was I wanted to do. I was fortunate to attend one of Gary Vaynerchuk’s first speaking gigs, which challenged everyone in the room to do something bigger.  Some friends and I ultimately started a Mastermind group called the 100,000,000 Mastermind. Did I really believe I would build something that big? Probably not. It was an audacious goal. At that time I was doing a couple of hundred grand a year, which was great, but I needed to take several steps before thinking about $100 million.  I use the analogy of a seed quite frequently in that when you have a seed, it is just a seed. It is not an apple tree, it is not an apple, but it has everything within to become a massive, sprawling tree if taken care of properly. By watering, feeding, and nurturing the tree, it will grow into something huge. Now if you are always planting seeds, forgetting about them, not taking proper care of them, nothing is going to grow. The same holds true for your business.  At the time, I didn’t know how hard getting there would be. The first … Continued

9 Ways To Be a More Productive Real Estate Professional & Business Owner

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Time is money. The more productive real estate professional you are throughout your workday, the more money you’re going to make, the more time you’re going to save for the things that really matter in life, and the more satisfied you’re going to feel. But you already know that. You know that if you were more productive, then your business and your personal life would benefit. Still, social media, email, and endlessly ringing phone — it’s all wildly effective at distracting you from the important tasks, the lever-movers that can grow your business and fulfill your entrepreneurial dream. Here are a few quick stats: Based on statistics, we compiled this list of strategies you can use to be a more productive real estate professional and business owner. We hope it helps! 9 Ways To Be a More Productive Real Estate Professional & Business Owner 1. Make a Plan Before You Execute It When you wake up in the morning, you have a million different things to do. It’d be easy to take a 5-minute shower, throw on some clothes, and rush to the office to dive right into your lengthy to-do list. Heck, that’s almost logical — the faster you start working, the better for your productivity… right? Not always. In fact, planning ahead, course correcting and making sure that your to-do list is full of the right tasks is an important step toward increasing productivity. If you don’t plan beforehand, then the things you work on might end up being a total waste of time. Here’s how real estate agent, Casey TeVault, explains it: “To stay productive in the moment, it is necessary that planing is done ahead of time. Every Sunday, I spend an hour reviewing the previous week, course correcting if needed, and planning out the following week; ‘War’s are won in the general’s tent, not out on the battle-field.” 2. Use this Energy Audit When you’re building a business, you have to do a lot of things that you might not enjoy. You have to file overly-complicated taxes, you have to create new processes, hire people and manage systems, and you have to put out unexpected fires. But one great way to make yourself and your business more productive is to focus your own work time on doing things that you actually love doing. Hire, delegate, and automate everything else. Here’s a talk that Trevor Mauch gave about this topic… CarrotCast EP 167: My Biggest Breakthroughs In Business and Life, Revealed at Wholesaling Elite LIVE 2019 When you do the things you love, you’re naturally more productive. And you’ll have a lot more fun building your business — who wouldn’t want that? We even have a free energy audit resource that will help you determine what you love doing, what you hate doing, and how you should be spending each day. Download The Energy Audit Worksheet 3. Lock Yourself Out of Distractions for the First 4 Hours of Each Day Distractions are a big problem. When we’re talking about increasing productivity, growing your business faster, and doing more deals every month, distractions are the last thing you need. They’ll derail your momentum faster than almost anything else. We’re talking about mindlessly scrolling through social media, doddling with unimportant tasks, and chit-chatting when you should be working. Think about it. Instead of spending 30 minutes on social media, you could be crafting an interesting piece of content for your customers. According to SquareFoot Homes, focusing on the client and taking care of all their real estate needs is a powerful success driver. There’s nothing wrong with having … Continued

EP 178: Become a Negotiation Master | Top Techniques for Closing the Deal w/ John Martinez of REI Sales Academy

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“The better you are at marketing, the easier the sale is on the backend…It’s less about the money than most people think.” – John Martinez With more competition in a crowded market, your ability to execute a sale has never been more important. That’s why we’ve brought back the most-listened-to CarrotCast guest of all time, the master of sales psychology, John Martinez. John has spent years perfecting his sales process, coaching and consulting real estate investors, helping them ensure that they’re closing every closable deal at the highest margins possible. Listen in and let him walk you through his best scripts, word-for-word! Follow Our Guest: Connect with John and REI Sales Academy at https://midwestrev.com/ Mentioned in this episode: Listen to EP 150: Don’t Blow It! The Psychology of Negotiation: How To Talk With A House Seller to Close More Deals + Help More People w/ John Martinez. We want to hear your thoughts on the podcast! Drop them in the comments section below or hit us up on Facebook or Instagram