Real Estate CRM Software: Never Lose Track of a Deal
An affordable real estate CRM designed to grow with your business — from just starting out to managing millions in deal pipeline.
341,848 motivated seller leads managed in the past year
8,069 properties under contract in 2024
$32.5M in profit (an average deal size of $17,037)
Why Carrot CRM
Designed for Real Estate
Carrot CRM has all the features you need to convert qualified leads into deals, plus customization options to align with the way you work.
World-Class Technology
Carrot CRM is built on the proven best-in-class technology and design of Investor Fuse (Carrot acquired InvestorFuse in 2022).
Not just an “add-on”
With all-in-one solutions, one feature inevitably falls behind. Carrot offers digital marketing tools and a CRM that are each at the top of their class.
The perfect CRM for real estate investors
You don’t have to wait for your company to grow before getting dedicated real estate CRM software. Carrot CRM starts with a forever free plan and lets you upgrade as your business scales. Get the CRM features you dream about, without the hefty price tag.
Free
$0
- 1 User
- 3 sequence templates
- 20 property reports/mo
- Basic KPIs
Essential
$69/mo
- 3User
- 8 sequence templates
- 50 property reports/mo
- Enhanced KPIs
- 5 electronic contract signatures/mo
Scale
$179/mo
- 5 User
- 15 sequence templates
- 100 property reports/mo
- Enhanced KPIs
Mini Dashboard
My Scorecard - 20 electronic contract signatures/mo
- 2 groups
- Workflows
Team
$349/mo
- 10 User
- Unlimited sequence templates
- 200 property reports/mo
- Enhanced KPIs
Mini Dashboard
My Scorecard
Employee Scorecard - 50 electronic contract signatures/mo
- Unlimited groups
- Workflows
- Weighted round robin lead assignment
What people are saying…
Mike Wall
Nate Funkhouser
Dan Buys Houses
Three things I love the most about this platform:
- Total confidence in the support team. This is one of the greatest support teams you will find in any sort of CRM you use.
- Never lose track of your leads. The money is in the follow-up. With this platform, you will keep track of all the leads in your pipeline…this platform makes it so simple to use.
- This platform has helped our business grow from 20 deals in the first year to 40 deals this year, if not more. You will grow your revenue. They want to see you succeed.
Step-by-Step Actions
Hyper-focus on the right next step
Don’t lose deals because of inconsistent follow-up, forgotten tasks or manual lead management (I’m looking at you, spreadsheets). Improve lead follow-up with an action-based real estate CRM that suggests the best next step. Carrot CRM’s decision trees make lead management impossible to mess up.
Property Reports
Understand properties at a glance
Knowing the financials and property specs on a potential opportunity helps you decide which deals are worth it and what your ROI might be. More data = smarter offers.
With Carrot CRM’s in-app Property Data Reports you don’t have to piece this information together from multiple sources. It’s all right there, included in your subscription!
Outreach Sequences
Automate your lead follow-up
If you’ve been trying to follow up with a lead for awhile, odds are you’ll eventually stop trying, leaving that lead to languish. Carrot CRM’s automated outreach sequences make sure no lead gets left behind. Craft your custom sequences by setting the types of outreach (text, voicemail, email, etc.), the message, the outreach timing and a next-step if the sequence finishes before the lead reengages. Sequences supercharge your productivity.
KPI Dashboards
Know exactly where you stand
Take control of your business growth with visibility into data that matters most. Quickly understand lead flow, action statuses, deal details, campaign performance and more with more than 70 KPIs. Gain insight into how many actions, touches, sequences, appointments, offers and contracts are completed each week so you can focus your efforts were they’re needed most.
Connect all your leads, from anywhere
Carrot CRM integrates with any app via Zapier, making it easy to keep all your leads in one place.
More Amazing Carrot CRM Features
Customize Your Experience
Use unlimited labels and custom actions to organize opportunities in a way that best fits your process.
Create Focus Blocks
Filter opportunities to hone in on specific tasks or stages, allowing you to work more efficiently.
Never Miss an Appointment
Send calendar invites for scheduled actions, keeping you and your clients on the same page.
Centralize Information
Add notes, attach files and embed links to opportunities so everything you need to know and access is always in one place.
Stay Informed
Receive customizable notifications for key events, ensuring you’re always up to date on important developments.
Measure Financial Success
Track profit from closed deals, providing clear insights into your financial performance and return on investment.
What our customers are saying
Kyler Peters
Want to Sell Now
As director of acquisitions for our team we’ve been through every possible CRM you can imagine, just to make sure we’re staying on top of our database and capitalizing on every possible deal. Since making the switch… our team has been more organized than ever! We’re pulling out deals from our database that would’ve gotten left behind with the automated follow-up sequences…It has literally supercharged our business!
Tyler Vinsand
757 Property Solutions
With this CRM…our lead managers have more than 5x’d the number of calls they’re making which has resulted in a direct increase of roughly 4 to 5 times as well in the appointments that they’re setting, which has resulted in more contracts and more deals for our team…We’ve also saved a lot of time. Our lead managers are putting out about 300 calls a day in the same time that it used to take to make 60 calls a day. Using this CRM has made a humungous impact for our business.
Frequently Asked Questions
Of course! Let us know what time works best for you!
Set up a call with our team →
No! The free account is free for however long you need it! Only pay when you’re ready to upgrade for more users and features.
You can get Carrot CRM with or without a website. Want to add a website? Create your own customized Carrot bundle. If you have a website on another platform you can connect those leads to Carrot CRM with a Zapier integration. (Carrot leads are automatically integrated into Carrot CRM!)
Yes! If the leads come from another online source, you can connect that source to Carrot CRM with a Zapier integration. You can also upload a list of qualified offline leads.
No! Carrot CRM does not have any setup fees. Carrot Free CRM is easy to set up yourself and the Essential, Scale and Team plans come with included setup support.
You can chat with one of our product specialists.
Book a call here.
No problem!
Sign up for the free CRM here →
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