Is your CRM so feature heavy that you can’t focus on what’s actually important? Is it a passive repository that makes you dig for info? You deserve a CRM that actively surfaces what matters most — the hottest leads, the most important next task, the most vital information — without the unnecessary distractions or extra work.
Manage inbound leads with a real estate CRM built for the task
341,848 motivated seller leads managed in the past year
8,069 properties under contract in the past year
$32.5M in profit from CRM pipelines
Who Uses Carrot CRM
Solo Investors It can be difficult managing multiple leads at different stages by yourself. Carrot CRM has built-in features to help you keep everything straight … for a solopreneur price.
Investors using VAs Handing acquisition management or lead follow-up off to a VA can be nerve-wrecking. Keep an eye on progress and tasks to make sure everything runs smoothly.
Large Real Estate Teams Keep you business flowing by instantly sending the right leads to the right team and monitoring key metrics — teamwide and individually — right from your dashboard.
Now that AI is here, the basic CRM days are over.
As an acquisitions manager, staying on top of all of your leads and making sure you’re giving the right attention to the right leads is crucial. Don’t waste your time going through a basic CRM and treating every lead the same.
The game-changing power of insights
Spend Your Time Where It Actually Matters
Most CRMs just store lead records, let you save notes, and maybe set some tasks. That doesn’t sound very active or engaging. What if you forget about a task, lose track of a new lead, or miss your next follow-up on an important deal?
Carrot CRM puts what you need to know and do right in front of you, so you never miss anything. Use the automation tools to keep communication flowing, view the dashboard for your next task and which leads need follow-up, and let the system recommend the best next step for you to schedule. No more spending time deciding where to spend your time.
Stop wasting time (and losing deals) because you’re chasing the wrong leads, don’t have time to follow up with the right ones, or keep losing track onf critical details. Carrot CRM has built-in AI features that help you focus where it matters more and close more deals.
Autonomous Lead Manager BETA – Hold entire text conversations in your “voice” and gather key opportunity details, without lifting a finger — the Autonomous Lead Manager has the conversations for you.
AI Lead Scoring – Instantly recognize your hottest leads based on the most recent conversions and information — stop wasting time chasing dead ends.
AI Opportunity Summaries – Never read through messy notes again. One-click summaries of every conversation, call, detail, and update.
These features don’t just save time. They help you close more deals, faster — without hiring another lead manager.
Imagine how many more leads you could work if you didn’t have to manually send every follow-up message or make every call. Carrot CRM has several built-in features that allow you to automate follow-up and communication, freeing you up to focus on closing more advanced deals.
Campaign Autoresponders – Automatically message new leads as soon as they come in, even if you’re not personally available.
Outreach Sequences – Customizable drip campaigns to send the best follow-up messages to every lead, reengaging cold leads and pushing them closer to close.
These systems automatically pause and notify you when a lead reengages, so you don’t have to worry about duplicate messaging or missing a crucial pickup point.
When you’re in your CRM, you should be working leads and closing deals. Period. With “all-in-one” software, it’s easy to get distracted. You log in, decide to check something else “real quick,” and the next thing you know, an hour has passed and you haven’t done any pipeline work!
Keep your focus where it should be: Closing deals. Carrot CRM is just that, a CRM. No distractions. No deciding where to navigate next. Just the actions you need to take, the leads you need to follow up with, the opportunities you need to work, and the metrics you need to know to keep it all accelerating.
Without looking at result trends, metrics, and KPIs, it’s hard to tell if your hard work is paying off. But gathering those insights can be complicated. A CRM is a wealth of data, and we pull it all together for you, automatically, in real time.
Understand your performance, which campaigns are driving the best results, the status of your pipeline, how you stack up to industry standards, and just about anything else you might want to know with the built-in reporting dashboards.
Less time pulling data means more time to work opportunities.
Knowing the financials and property specs on a potential opportunity helps you decide which deals are worth it and what your ROI might be. More data = smarter offers.
With Carrot CRM’s in-app Property Data Reports you don’t have to piece this information together from multiple sources. It’s all right there, included in your subscription!
Imagine this scenario: You have two lead gen campaigns running. One brings in more leads, but even though the other one generates fewer leads, those leads close more often, faster, and at a higher value. Which of these campaigns are you going to double down on?
Understanding not just your lead gen metrics, but what those leads do when they become deals, lets you focus on the most lucrative channels and campaigns. Wouldn’t it be nice to have that data (because Carrot CRM does).
What people are saying...
Mike Wall
Nate Funkhouser Dan Buys Houses
Three things I love the most about this platform:
Total confidence in the support team. This is one of the greatest support teams you will find in any sort of CRM you use.
Never lose track of your leads. The money is in the follow-up. With this platform, you will keep track of all the leads in your pipeline...this platform makes it so simple to use.
This platform has helped our business grow from 20 deals in the first year to 40 deals this year, if not more. You will grow your revenue. They want to see you succeed.
Will Carrot CRM work for you?
The best way to find out if a specific solution fits your needs is to talk to someone. Our CRM experts are happy to chat about your needs and the features that will help you the most.
We'll never try to sell you on something that isn't a good fit. It's just a friendly conversation to see if we're the right solution.
Property details from building specs to owner intel, all in one spot. Plus, nearby comps for comparison.
Automated Communication
Multiple tools to help you instantly reach out to new leads and keep engaging existing leads, with zero effort.
Customizable to You
Organize things how you want — program your preferred actions, set endless labels, and save your most-used filtered views.
Deep Integrations
Choose the software and solutions you prefer and easily integrate them into Carrot CRM. (It works especially well with a Carrot website!)
Tools for Teams
Set up working groups, automated lead assignment, individual employee metrics, user restrictions, and other critical elements for managing a team.
KPI TV Dashboard
Monitor and share pipeline and team performance on the big screen with a Plecto-like KPI dashboard (without the Plecto prices).
What our customers are saying
As director of acquisitions for our team we’ve been through every possible CRM you can imagine, just to make sure we’re staying on top of our database and capitalizing on every possible deal. Since making the switch… our team has been more organized than ever! We’re pulling out deals from our database that would’ve gotten left behind with the automated follow-up sequences…It has literally supercharged our business!
With this CRM…our lead managers have more than 5x’d the number of calls they’re making which has resulted in a direct increase of roughly 4 to 5 times as well in the appointments that they’re setting, which has resulted in more contracts and more deals for our team…We’ve also saved a lot of time. Our lead managers are putting out about 300 calls a day in the same time that it used to take to make 60 calls a day. Using this CRM has made a humungous impact for our business.
No! The free account is free for however long you need it! Only pay when you’re ready to upgrade for more users and features.
Carrot CRM does not include a website, but you can always add a Carrot website membership!
You can also connect leads from another website provider to Carrot CRM with a Zapier integration. (Carrot leads are automatically integrated into Carrot CRM!)
Yes! If the leads come from another online source, you can connect that source to Carrot CRM with a Zapier integration. You can also upload a list of qualified offline leads.
No! Carrot CRM does not have any setup fees. Carrot Free CRM is easy to set up yourself and the Essential, Scale, and Team plans come with included setup support.
We make it as easy as possible to migrate from an exisitng CRM.
No, and that's a good thing! We believe that all-in-one solutions do many things, but rarely do any of them well (it's simply too much for one company to maintain to a high standard). Plus, with all-in-one solutions, you're locked in and can't choose your perferred providers (even if you don't like their offering).
We built Carrot CRM and Carrot websites as standalone products to ensure they always get the full attention they (and you!) deserve.