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Rent To Own Websites

Rent To Own Websites Tenant buyers are everywhere in today’s market. Research shows that well over 80% of house buyers and renters start online in their search. What if you could get in front of them where they’re already searching online (Google, Craigslist, Facebook, etc.) and attract the most qualified tenant buyers to look at your properties and join your “Early Alert” list? With Carrot you can. Beautiful Property Listings + SEO Tools Your tenant buyers are hitting the web to find their next property, and odds are they’re using their cell phone to browse your website. Every page, blog post, property listing, and landing page on your Carrot websites is 100% mobile optimized to look great and perform well on cell phones and tablets. In fact we’re continually innovating to keep you ahead of the mobile technology curve so you’ll never worry whether or not your website is “up with the times” technology wise. We’ve got you covered. Rank Higher Faster In Google Search Leverage our built in SEO tools, training, and support to help make it easier to rank high in Google for search phrases tenant buyers are typing in every day. Just follow our “traffic signal” within our Carrot SEO Tool to better optimize your content and leverage our training and team when you have SEO questions or need help.

EP 244: Site Not Converting? Make These Tweaks to Your Site for More Traffic & Better Conversion w/ Cristina Kudlock

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Cristina doesn’t come across as your usual home buyer. Her website has lots of pink, lots of smiling photos, and even some emojis tucked in there for good measure. But what the site doesn’t show is the massive amount of effort, learning, and trial and error that got her here. Her website may not look like other Carrot sites you have seen in the past, and that is exactly why she is converting so well. She’s ranking in the number one spot for many keywords in both Los Angeles and Arizona because of her unique approach and high-quality content. Today we are going to learn how she had built the perfect team, modified her marketing, and what she is doing to make herself even stronger.

EP 243: From a $40k loss to $500k Profit – How the Home Buying Guys Pivoted Their Strategy to Win Their Competitive Real Estate Market w/ Adam Mitchell & Lance Doty

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Adam Mitchell and Lance Doty are the perfect example of a business following the plan, following through, and reaping the rewards. However, this wasn’t always the case. Just a couple of years ago, Lance and Adam lost over 40k, but they stayed the course, pivoted their strategy, and are now seeing profits well over 6 figures. This is how they did it.

Here’s What You Should Do If Your Real Estate SEO Rankings Drop: Recovery Guide

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It can be a nightmare. One day, you’re on page one of Google for your target keyword phrases, and then, one day, you’re not. Maybe it starts by noticing that you’re not getting as many leads as usual. When you check to see what’s going on, you find that a few of your primary real estate SEO rankings are suffering — the ones that drive passive organic traffic to your real estate website. × × Featured Resource: The Ultimate SEO Keywords Guide Download for Free No SEO or content marketer can accurately predict what any future Google algorithm update will look like. But it would help if you thought about it like this: Search engines are built with the intention to serve people. “Core” algorithm updates typically happen a few times a year, as Google tries to continuously to improve the quality of its search results. The latest core update started rolling out on August 15, 2024: Google likes to reiterate that there is often nothing to fix on your site after core updates… “We know those with sites that experience drops will be looking for a fix, and we want to ensure they don’t try to fix the wrong things. Moreover, there might not be anything to fix at all.” … “There’s nothing wrong with pages that may perform less well in a core update.” Although, smaller core updates tend to happen every few months. Google has said: “We’re constantly making updates to our search algorithms, including smaller core updates.” So Google may have made updates to previous core updates, but they’ve also said: “We don’t announce all of these because they’re generally not widely noticeable.” But Google has acknowledged, when released, they can cause content to recover if improvements warrant.” Don’t get stuck thinking… “What can I do?” There are plenty of best practices you can optimize for. Focus on offering the best content you can. Algorithms seek to reward informative content. Here is a list of “high-level” questions to consider while creating unique content: Over the past few years, E-E-A-T, or Experience, Expertise, Authoritativeness and Trustworthiness, has been considered a strong SEO guideline. Check out Google’s own guidance on creating helpful, reliable, people-first content to learn more about E-E-A-T and the impact it can make on your rankings. Now you have some information that you can point to from Google about how to move forward if your website was impacted negatively after a Google core update. Maybe you’ve been tracking your keyword rankings using Carrot’s Keyword Rank Tracker, and you’ve noticed some keyword phrases just starting to dip (going from position 1 or 2 to position 7 or 8), or maybe you’ve fallen back to Page 2 of the search results. Let’s dive in a little deeper and show you what we tell our members… Why are your real estate SEO rankings suffering, and what can you do to fix it? It all starts with determining why your SEO rankings are slipping. Step 1. Determine Why Your Real Estate SEO Rankings Are Slipping Before you try to fix suffering rankings, we need to determine why your rankings are slipping in the first place. You can start by digging into the data about your website, using tools like Carrot’s built-in Analytics dashboard and our Domain Overview tool to get insights about: You’ll want to analyze your website data and try to determine if the drop in traffic or rankings actually has anything to do with a Google algorithm update, or maybe it’s due to other factors entirely. For example, many businesses experience seasonal dips or spikes in traffic … Continued

EP 242: Diving into Member Data, Foreclosure Data, and the Real Estate Industry as a Whole Post-COVID w/ Aaron Amuchastegui

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Aaron Amuchastegui is an investor, developer, dad, husband, and the host of the Real Estate Rockstars podcast. He has bought and sold over 1,000 foreclosures and has developed his own software to help other investors do the same. Most importantly, Aaron is a data nerd like me who let’s math guide him in all aspects of his business. Today, we are talking about foreclosure data, member data from our Carrot sites (our members raked in over 500,000 leads this year,) and the steps you should be taking as an agent or property investor to stand out from the pack post-COVID.

Top Real Estate Keywords – SEO Keywords For Real Estate Agents

111 Best Real Estate Keywords for Agents × × Featured Resource: The Ultimate SEO Keywords Guide Download for Free Table Of Contents Part 1: Setting The Stage — The Basics Of Keywords and How We Found The Most Profitable Ones To Target. Part 2: Building The Foundation — Top Keywords To Use Part 3: Implementing Your Keywords — What To Do With These Keywords On Your Website. Additional Free Resources From Carrot Part 1: Setting The Stage: The Basics Of Keywords and How We Found The Most Profitable Ones To Target 64,000 Leads Per Month And Counting… When we started Carrot, our goal was simple. We wanted to create the most effective inbound online lead generation platform for high-achieving real estate professionals. 2014 was our first full year in business, but by no means our first year generating real estate leads online. And now, our Carrot members pull in over 13,000 organic SEO leads per month through their Carrot websites (which is why we call it “Carrot.” Dangle our sites in front of your visitors, and they convert into leads better than the average real estate website by far). So get inspired by these 3 quick examples below of real estate professionals who chose to focus on SEO for their lead generation. These are just 3 of the hundreds and hundreds of Carrot members all over page 1 in Google for keyword terms that can help you get the right leads and close more deals. SEO isn’t the holy grail of leads for every business. But when you focus on the right keywords, have the right system and tools to make ranking easier, and have support to get there, it can be a great source of leads to add to your business. How Do SEO And Real Estate Keywords Play A Role In This? A huge part of Inbound Online Marketing as a real estate agent is getting your websites, YouTube videos, and other resources to rank well in Google for keyword phrases that prospective buyers and sellers searching online. So what is a “keyword phrase?” Consider this scenario for a minute. You don’t want to cook tonight and decide to go for dinner instead. The usual restaurants come to mind, but you want to impress your spouse and put in a little extra effort. So you hop on the computer and search for restaurants. You might start your search by food type (Seafood, Mexican, Italian) or look for a restaurant based on reviews and price. Does this look familiar? Google gives a few suggestions and then gives you search results that it thinks are the most relevant. Then you click some of those websites and check out the restaurant’s menu, price, and reviews. If everything looks good, you decide to try one of them. Did You See What Just Happened? This is the power of inbound marketing. Millions of people every day go to Google with questions or problems. If you can be on the first page of Google’s rankings, prospects come to you. As a real estate agent, your job is to get your website (the solution) in front of your prospect (house sellers and buyers) to help solve their problems. For example, if you want to purchase a house in Detroit, MI, you might Google “buy a house in Detroit.”  Or “real estate agent in Detroit.”  The websites that show up in the first several results in Google are the ones that will get that traffic to their websites, and as long as their website is set up to convert visitors, those websites will generate the most leads. Why Are SEO … Continued

SEO For Real Estate Investors

What is SEO for Real Estate Investors? SEO for real estate investors is the process of increasing your website rankings by improving on-page and off-page factors such as keyword content, page speed, descriptive URLs, and backlinks. × × Real Estate SEO Bible: The Ultimate SEO Keywords Guide Download Now Choosing a domain name Your domain name serves as your website’s digital address and a crucial first impression. While it can influence SEO to some extent, it’s not the sole factor. Here’s a breakdown of key considerations for choosing a domain name: Moving Beyond the “Yes or No” on Domain Names and SEO: When ranking websites, search engines consider various factors beyond exact-match keywords in domain names. High-quality content, strong backlink profile, and user experience all play a significant role. Here are some additional SEO best practices to consider alongside your domain name selection: Remember: The best domain name effectively balances brand identity, user experience, and SEO considerations. By following these guidelines, you can choose a domain name that serves you well in the long run. As for having a keyword-rich domain name, check out our thoughts here. Uncover the Keywords that Drive Results Keywords remain a fundamental element of SEO, but the landscape has evolved. Here’s how to conduct effective keyword research: Carrot’s Keyword Explorer tool is specifically designed for real estate investors, providing deeper insights into search volume, competition levels, and long-tail keyword variations tailored to your niche. With Carrot’s Keyword Explorer tool, you can quickly identify high-converting keywords to attract motivated sellers and buyers, making it easier to optimize your website for better search rankings and lead generation. If you want to know which keywords we have identified as the best to target on your website, grab our SEO Bible. By implementing these updated strategies, you can move beyond basic keyword selection and discover the keywords that will drive your website’s organic traffic and success. Craft Content that Captures Attention (and Google’s Eye) User engagement remains a crucial factor in Google’s ranking algorithms. Here’s how to create content that keeps readers hooked: By implementing these tactics, you’ll create content that not only captivates readers but also sends positive signals to search engines about your website’s relevance and authority. Craft Compelling Title Tags for Maximum Impact While the exact character limit can fluctuate slightly, Google generally displays around 60 characters of your title tag in search results. Here’s how to optimize your title tags for the current landscape: We have a handy tool built into Carrot websites that helps you create your page or blog post’s title tag. By following these guidelines, you can create compelling title tags that improve click-through rates and provide search engines with valuable context about your content. Real Estate Conversion Copywriting: How To Sell The “Click” With Your Meta Description And SEO Title Focus on User Intent, Not Keyword Placement While including relevant keywords throughout your content remains important, the emphasis has shifted from strict keyword placement to user intent. Here’s what you should prioritize: By focusing on user intent and value proposition at the beginning of your content, you’ll engage readers, keep them coming back for more, and establish yourself as a credible source. Search engines will also recognize the relevance of your content to user queries. Craft Clear and Descriptive URLs While URL length isn’t a direct ranking factor, clear and concise URLs can enhance user experience and potentially improve SEO: Remember, search engines also consider user behavior when ranking websites. Clear URLs can lead to higher click-through rates, which can indirectly signal value and relevance to search engines. Leverage the Power of Images … Continued