Category: Carrot News

Google My Business’ new update is changing the business results we see in Google.

We’re all used to these undescriptive results that offer little more than a star-rating, location, and a business name.

But Google’s new feature allows small businesses to create “posts,” which are a combination of a picture, a title, a description, and a CTA that have a chance of showing up in Google results and Google Maps.

This is an example of what the new feature looks like as a result.

When you search for a local business, it’s likely that a result showing a rating, hours of operation, directions, and a phone number is at the forefront. This is because in January of 2016, Google released a similar feature under the title, “candidate cards” and then slowly started allowing small businesses to use the feature.

But now, it’s available to everyone, it’s called “Posts” in Google My Business, and it’s completely free for small businesses.

But What Are Google My Business Posts?

It’s basically a simple way to showcase your business more than previous installations of Google My Business (especially because so few people are currently using it). You can input your business name, your hours of operation, and — here’s the unique part — any sort of deals, upcoming events, newly-released products, or sign-up CTA’s.

In Google’s words,

“When customers find your business on Google, they can see offers, news, and events from your business posts that show on Google Search and Maps. You can use posts to tell customers about:

• Events such as a jazz brunch or an in-store session
• Offers/specials such as sales and discounts
• Product updates such as new merchandise
• Announcements such as ‘Open late this Saturday’ or ‘Special guests this week!’”

Once you’ve filled out the information appropriately, your post will have a chance to rank in Google search and Google Maps. Here’s what the new “posts” feature looks like on desktop…

And on mobile…

It’s easy to use, free to benefit from, and might just give you the edge you need against the market’s competition.

But how do you use it?

It’s wildly simple.

Here’s How To Use It

You probably have already created a business account with Google. But in case you haven’t, simply go to Google My Business and get started, filling out the appropriate information.

Once you have an account set up, login into Google My Business.

Click on “Posts” on the left side of your screen.

And then create your post.

As a real estate investor, you can use Google My Business “Posts” section to target the “sell my house fast in [location]” keywords. Once you do, your result has a chance of appearing in Google or Google Maps.

Four Pieces Of Advice:

1. Include an image

The more visual your post, the more likely it is to perform well. It’s no secret that humans are naturally visual creatures. Google allows you to include a high-resolution image marketing your business. Don’t miss the opportunity.

2. Find Your Lead Magnet

Where will you send people? Do you want them to go straight from searching to selling their house with you? Do you want them to schedule a phone call, get a free consultation, or sign up for your email list?

Choose a single attractive selling point and discuss only that in your post.

3. Mind The Details

You only have 58 characters for the title so you need to keep it relatively short. Similarly, you have 1,500 characters to include in the details of your post but Google suggests only using between 150 and 300 of those characters for your description section.

4. Use A Clear Call-To-Action

After you’ve determined what your lead magnet is, choose a fitting call to action. Something like “Sign Up,” “Call Now,” or “Learn More.”

A Few Words Of Caution

Note what Google has to say in regards to “What Not To Do.”

1. “Don’t use commercial slang:

‘BOGO: 50% off men’s sneakers.’

2. Don’t use excessive exclamation marks or all caps:

‘Crazy SALE today!!!’

3. Don’t include more than one theme or offer in one communication:

‘Half price coffee and tea from 3-6 PM on Fridays, and buy 6, get one free donut on weekdays.’

4. Don’t craft a deal with too many exclusions:

‘10% off new seasonal sandwiches. Not valid on lunch specials.’”

Is Google My Business’ “Posts” Worth Your Time?

Absolutely. It takes very little time to set up your post, and the return potential is high. I recommend doing this as soon as possible because the longer that this tool is around, the more people who will start using it.

You have a short window of opportunity where you can use Google My Business to rise above the competition.

Best of luck and let us know how it goes!

Did you know that websites ranking in the top 3 positions for relevant keywords receive an average of 53% of all organic traffic? This highlights the critical role of keyword ranking in driving organic traffic to your website and achieving your business goals. You can significantly increase your online visibility and attract more potential customers by effectively tracking and optimizing your keyword rankings.

That’s why we created our Keyword Rank Tracking tool.

A keyword ranking tracker can help you improve your website’s SEO by showing you where your website ranks for a particular keyword. This allows you to see how your site is doing and make changes to improve your rankings. It also helps you to identify which keywords you should be targeting.

Carrot’s Keyword Ranking Tracker

Stay ahead of the curve with our intuitive Keyword Rank Tracker. Easily monitor the performance of your most valuable keywords over time. Simply input your target keywords, and we’ll diligently track their progress.

Our tool provides invaluable insights into your site’s online visibility and performance, empowering you to make data-driven decisions that drive results.

Key Features:

• Effortless Keyword Tracking: Add your target keywords, and we’ll handle the rest.
• Comprehensive Data: Access crucial metrics like average cost per click and total search volume for each keyword.
• Actionable Insights: Gain a deeper understanding of your site’s performance and identify areas for improvement.

Unlock the power of data-driven SEO. Learn more about Carrot’s Keyword Rank Tracker.

Our software will automatically start tracking the keyword phrases that you enter, updating weekly (rankings don’t change much from day to day).

You can even click on a keyword to find out how you’ve ranked over the last year or month.

Why Is It So Important To Know How You Rank In Google?

Where you rank in Google determines if motivated house sellers find you when they search.

For example, if your real estate business is based in Roseburg, Oregon, and someone searches, “Sell my house fast in Roseburg, Oregon,” your only chance of being seen is if you show up on the first page of results.

Here’s the proof: ThriveHive reports that

“The first page of Google captures at least 71% of web traffic (some sources say up to 92%), and the second page is far from a close second: It drops to 6% of website clicks.”

That stat illustrates precisely why we’re releasing this feature. It’s like the old adage goes,

“if you don’t where you are, you won’t know how to get where you’re going.”

We want to help you to know where you are.

In other words, we’re so confident of our service and your genius, that we’re giving you a measuring stick for your website.

Do I Have Access To The Keyword Ranking Tracker?

We are giving this to you for free.

To become the SEO masters that you and all of us here at Carrot want you to become, you need to know how you’re ranking. And that’s exactly what this new tool provides you.

For those of you who need to track more keywords than the provided amount, there is a good chance that — in my completely uninformed, uneducated, and ignorant opinion — that problem will work itself out in a couple of weeks. But what do I know? ;-)

How Do I Use The New Keyword Tracking Feature?

It’s simple: insert a keyword like “we buy houses in Cincinnati, Ohio,” and we will tell you where you rank for that keyword.

But… a word of caution.

Don’t go too broad. You might be disappointed with the data that is returned. Getting on the first page for broad terms like “sell my house fast” takes much time and SEO expertise. Add in your location, like the Roseburg example above, to shrink your competition.

Above all, though, play with it. Try different keywords, see how your site is performing, and then ask yourself how to improve your rankings.

Oh… and let us know what you think of this new feature in the comments! We’ve been playing with it like crazy.

Okay, okay, now… you may stand.

Sound Off Below About The Keyword Tracking Tool!

Please comment and ask questions below… If you’re not a Carrot member yet but are considering it, send me your questions!

We’re here for you and would love for you to contribute to our members’ success (70k+ leads per month and growing!).

If You LOVE Tools that Can Help Our Members Succeed

Our team is always working behind the scenes to roll out amazing features that save you time and help you generate more leads.

Learn more about some of the latest SEO and Content features available to our members:

• SEO Tools
• Content Tools

Keep an eye out in your Carrot accounts for more product updates and on this blog for the official release.

Start Using These New Carrot Features Now…

Or, be the next new member to crush it with Carrot’s real estate investor inboard marketing system—the next step to the world’s strongest and simplest real estate platform.

Not a Carrot member but I love what you’re seeing.

Head over, check out our pricing and plans and grab the best plan that fits you. You won’t be sorry :-)

Over the past 3 years, we have dedicated thousands of hours to our weekly LIVE Mastermind Calls with our members. In fact, we have hosted upwards of 138 calls… helping our clients through every phase of crushing it online.

Truthfully, it’s one of the highlights of our week. We get the privilege of teaching a few long-lived passions of ours: online marketing and real estate.

It’s also a great opportunity for us to interact with new members, help them incorporate different strategies, and, ultimately, start them off on the right foot.

But we just realized something…

1. Not everyone knows what a Mastermind style call is.
2. Our weekly style isn’t a true Mastermind call.

When you combine the two points above, you can understand why confusion is our new partner.

In the spirit of group growth, a traditional Mastermind call incorporates an open online marketing real estate training format, where everyone can discuss what they’re working on. We did open up our calls for Q&A and brought on experts to discuss topics. We even shared case studies.

But, if we’re being honest with ourselves, the calls are not traditional mastermind calls. And thus, we believe a rebranding is in order.

Drum roll, please…

The Weekly “Mastermind Call” Is Now The Carrot Coaching Call

We are super excited about this rebrand, and not just because it’s fun to say (we love alliteration here at Carrot), but because we plan on releasing killer coaching calls (last one, I promise), further encouraging feedback (whoops), and making these calls more meaningful (it all happened so fast).

Here’s what you need to know

• Each call will still be on the same page at the same time every week.
• We will ask you to rate each call.
• We are starting to categorize these calls so we can put them into collections for you to view later.
• We are going to ask for feedback on each call, so hit us with what you like, what you don’t like, and what you want more of.
• We will improve guest attendance to learn about what people are doing to achieve results with their online marketing.

Hit us with comments about this name change and the new features as they roll out over the coming weeks.

The next time you log-in to your account you will likely see the new “Carrot Coaching Calls” in your account. Which, to clarify, are similar to a Mastermind, but better.

See you on the next call (Tuesday at 11:00 am Pacific, 2:00 pm Eastern).

Not a Carrot Content Pro member? Each week we host a call with a new topic and open up the call for Q&A to help you get the most out of your Carrot website. We have found that members who attend these calls are a lot more likely to see success in their business in a shorter period of time. Sign up or upgrade your account today.

Are you a high-end investor (3-5+ deals per month) and looking for a true mastermind w/ other top Carrot clients?

Keep an eye out for some cool announcements in the coming months :-)

The owner financing option is becoming more common. Which is why you need a strong online presence and a high performing website. The first thing your potential clients do is search for financing options online. And no matter how good of a broker you are, your hands are tied without clients to cater to.

You need to grab the browser’s attention by giving them a reason to work with you beyond the traditional bank loan. In line with one of our core values, “Consistent Improvement and Innovation”, we created our Owner Finance sites with your clients, your business, and above all else, the relationship between the two, in mind.

So, how can you soar a mile ahead of your competitors? Offer an optimized and mobile responsive website that encourages your clients to work with you.

All of the InvestorCarrot sites are mobile responsive so that your clients can reach you and your services on whatever they’re using: mobile or desktop.

In terms of usability, setting up and maintaining a website is simple. Even if you’re a beginner, you’ll quickly get the hang of it. But if you do struggle, it’s okay. Carrot support has your six.

Introducing Our New Owner Finance Website System

Over a two-month period, we researched and tested owner finance websites to create our first version of a high performing seller financing website that you, as our InvestorCarrot member, can access and setup in your account.

 

 

We’ve kept these owner financing websites simple… but effective. And we’re still actively testing the sites, so there’s more to come. As we continue learning, we’ll add elements to your website, each and every month, that increase engagement, conversion, and revenue.

The Design

We’ve taken our proven “lead hero” and built that into the owner finance websites, as well. We found that when we utilized the “lead hero” on our home pages, the homepage conversion rate increased across the board.

Of course, we’ve built in our hidden Conversion Boosters that are infused into all of our InvestorCarrot real estate investor websites. The Conversion Boosters improve opt-ins, engagement, and one of the most important aspects of your business, brand credibility.

Let’s take a look at some of the pages on our owner finance websites…

Available Homes Page:

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Why Use Owner Financing Page:

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How It Works Page:

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The Results Method

Our proven philosophy has been “Design For Results, NOT For Prettiness.” When Carrot first started, we were all about a pretty site. But it didn’t take us long to learn that results are what matter most…

InvestorCarrot websites are built from the ground up, backed by research and test data, to leverage SEO, produce loyal clients, and make your business into a brand client’s can’t help but connect with.

Plus, we’re always testing and adding new features to our websites and to our Carrot client dashboards.

Once we find what works best… our team goes to work to create a nice, clean look, all while retaining the current conversions (or, ideally, increasing website conversions even more!).

The Owner Finance Website Content

The content has been professionally written by people who know SEO, website conversion, and the real estate investor industry inside and out.

The words on a page can make or break your search engine results and directly influence how well your website performs once a visitor arrives.

Every page on our new owner finance website is written with four factors in mind…

1. Search Engine Optimization
2. Lead Conversions
3. Customized and Customizable
4. Credibility Boosters 

There are many reasons why our members love us, but one of the main reasons is the quality and actionable content we produce. You can save time by leveraging writers to produce content rather than spending countless hours producing your own.

NOTE: All of our website content is Copyright Protected for use ONLY by active InvestorCarrot members, and may not be copied in all or part on another website. Any copyright infringements will be taken seriously. We appreciate you playing by the rules.

The SEO

Just like our other websites, we’ve done the SEO keyword research to find out what seller financing phrases are being searched for in Google. Then, we’ve built content and pages around those phrases that people are already looking for.

Plus, we even make it easy for SEO novices to help your content rank higher with our Carrot “SEO Assistant”. If you can read a traffic signal… you can optimize your pages for the search engines with our SEO tools.

The Lead Capture Process

One thing we’ve discovered over the years of lead generation experience (over 400,000 real estate industry leads and counting) is that the majority of your website visitors won’t opt-in immediately… they need a bit more information that compels them to trust you and then, give you their information.

Because of this, we’ve built in multiple places for your website visitors to engage in the content and convert into a lead when they feel comfortable.

Part of this is the custom lead pages we’ve designed specifically for those interested in seller financing.

And like all of the pages we create… they’re all based on the continual testing we’re doing to increase the effectiveness of our pages in converting website visitors into leads.

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How To Launch Your Owner Financing Website With InvestorCarrot

If you’re an InvestorCarrot member, you can get your own Land Buyer website up and live in a few seconds.

• Log into your account
• Select add a site:

• Select “Owner Financing” website in the “Create A Website” list:

• Name your site and click “Create Your Site”

That’s it!

Now you can log in and customize your owner finance website, attach a domain to it if you want, and get to work!

Not An InvestorCarrot Member Yet? Join Below!

If you’re not an InvestorCarrot website but want to leverage our tools, our system, our marketing knowledge, and our support to help you generate more leads to your real estate business… awesome! Simply take a demo or click the link below to get started!

See Plans & Join Carrot →

Did you see the latest Google search announcement?

If you missed it, the official announcement can be seen here.

But the main point is summarized below.

January 10, 2017 update: Starting today, pages where content is not easily accessible to a user on the transition from the mobile search results may not rank as high. As we said, this new signal is just one of hundreds of signals that are used in ranking and the intent of the search query is still a very strong signal, so a page may still rank highly if it has great, relevant content. Please head to the webmaster forums if you have any questions.

So what does this mean?

As you may already know, Google is big on user experience. The update is saying that if you have high-quality content your site will still rank but it might be hurt if you have mobile pop-ups blocking user’s ability to navigate your site.

Let’s be clear here, we are only talking mobile.

And we think Google has the right idea about pop-ups on mobile devices because when they are not done correctly, closing them or navigating away from them can be difficult.

The last thing you want to do is frustrate the end user.

Not every pop up is viewed the same in Google’s eyes

Here are a few examples of mobile popups type ads that Google would say harm a user’s ability to navigate a website.

Image Source: Google Webmaster Blog

Some common ways that real estate websites have used pop-ups in the past are

• Signing up for a newsletter
• Access to a report
• Creating a free account for their service
• Signing up for a webinar or training
• Getting a free ebook

In Google’s eyes, these may be distracting to the user experience and therefore would be counted as a negative in their search algorithm.

However, pop-ups that are for important notices like your website’s cookie policy or a small banner that doesn’t take up the entire screen are viewed as okay and not as harmful to the user’s experience.

Some examples can be seen below.

Image Source: Google Webmaster Blog

What does this mean for your website?

If you are an InvestorCarrot member, not a whole lot. We don’t have any pop-up ads built into websites because we have tested it in the past and concluded that it wouldn’t significantly help increase conversion rates (in some cases it hurt conversion rates).

The test looked like this.

Here are a few snapshots of data to show you how infrequently the pop-up style offers work on InvestorCarrot websites.

You will notice that in each of these tests the conversion rate is somewhere around 1% or less. Most of these sites convert above 6% on average.

But this isn’t a 1 to 1 ratio. This isn’t saying that the 1% hurt conversion rates because these are likely leads that would not have opted in before leaving and being met with the form.

However, from a user experience stand-point, showing the pop up to every user hardly justifies us putting them on every website.

The biggest takeaway is that Google is now looking for these types of website elements.

Anytime Google makes an announcement about their algorithm it is wise to take notice.

We can conclude from this type of change that Google is still really big on user experience in the search results and how they look at websites for Mobile viewers and Desktop viewers is different in their eyes.

2016 was a banner year here at Carrot and our customers. Here’s a brief snapshot at some cool things that happened in 2016.

It was an outstanding year for our Carrot members and another amazing year of growth for our team and company. We’ve been able to grow and add exceptional team members so we can focus on YOU. Amplifying our members to get more out of their business, so they can do more of what makes their heart sing.

Let’s recap some of the cool stuff in this quick post!

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So, What Happened In 2016 Here At Carrot???

Clients crushed it generating leads

14 awesome new features released

Customer Success team worked their tails off

Our team grew and had a blast

… and more!

Here we go!

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Hundreds Of Thousands Of Leads… You’re Crushing It!

You guys made another forceful charge in 2016. With over 200,000 leads coming in this year (when you DON’T count phone call leads… which we can’t track in Google Analytics currently) you’re pulling in more PPC, SEO, and social media online leads as a collective group than any other real estate investor lead generation platform… by far. Keep crushing it!

52% From Mobile Devices

Which States Converted More Leads? Well…

 9 Major NEW Features Launched

Another Core Value of ours is “constant never ending improvement“… and both our members and Carrot continued to push this value. In addition to the features, we released in 2016 to help our clients spend less time hassling with tech and marketing issues and to pull in more and better track leads…

New Innovative Features we rolled out in 2016 include (but not limited to)…

• Robust Analytics, Slick Dashboard, and Fresh Site Design Options
• Autocomplete Address for Real Estate
• All Your Leads In One Place, Campaign Tracking
• Carrot Lead Manager For Real Estate Investors + Agents

And here’s the latest new feature we launched just in the past few weeks… at NO extra cost to you.

Enjoy :-)

400+ “Doses Of Awesomeness” From Clients
Changing Their Businesses And Lives!

We LOVE those! And those are just the ones we get each week… not counting the hundreds that happen that we never hear about!

Our Team: Bigger, Tighter, More Awesome

2016 brought a lot of changes, growth, fun, and challenges with our team here at Carrot. But I can say that we fully lived and breathed our Core Values each and every day. How?

Well to name a few…

The Carrot Community And Our Carrot Team Was
Able To Raise Over $6,700 For A Cause

When we started Carrot we decided to do it differently than my previous companies.

We said… “Everything will be focused on us living and delivering our Core Values within our team and our customers, building fun into our company, being a ‘beacon of positivity and possibility‘ for our clients and community, and truly genuinely care about people… so this company and our team can amplify those great people and great causes around us”.

October was one of the times that we had the opportunity to give back to a very special cause.

2,000+ runners and walkers brought positive attention to the tragic events that happened at Umpqua Community College in 2015 in our small Oregon community.

The Umpqua Strong Race 9k and 5k event was created to honor the victims and raise money for UCC foundation. The event raised more than $60,000 which goes toward funding 10 scholarship programs in the names of the shooting’s victims and survivors.

It’s a HUGE testament to the amazing community of clients, listeners, and team members we’ve been able to attract over the years that we were able to raise over $6,700 for the cause!

19,000+ Live Chats With Clients (4x the 2015 total)

This is a testament to our members and our AMAZING Carrot support staff. You guys were busy and we’re here to help you succeed. Our team helped our Carrot members through the many, many difficult spots in 2016. We process hundreds and hundreds of tickets and live chats per week and we’re humbled by the ratings you gave our team during your interactions with us.

We work very hard so you can spend less time working with our software and more time closing deals.

World-Class Net Promoter Score
(up there with the big boys!!!)

One of the most effective ways to gauge the happiness of your customers and how well (or bad) you’re doing is with something called the “Net Promoter Score”. It’s basically a question (like the one above) that asks how likely you are to recommend Carrot to a friend or colleague. With 500+ responses in the 2nd half of 2016 alone… the vast majority scored us a 9 or 10… leaving us with an impressive NPS of 73.

Now to put that into perspective… here is what some of the most respected companies in the world have scored for their NPS:

Yes, we’re still early in our implementation of Net Promoter Score, but you can better believe that we’re striving in 2017 to make our clients even more happy, successful, and to change the way people expect companies to serve them in the future after they experiene the service the “Carrot Way”.

Over 100,000 YouTube Views, 1k + Subscribers
And Climbing!

Our First Carrot Team Retreat + A Growing Team…

4 years ago, Carrot was a one-man show… then we quickly added our CTO, built out the Customer Success team. Now the team is continually growing to stay ahead of the curve so our members can also stay ahead of the curve from their competition.

We’ve been proud to add 3 more full-time members to the Carrot team. We’re also super excited and humbled to have the opportunity to amplify our members lives as well as our team and their families.

Carrot Office Expansion Of 2016!

As our team grew, we took over more of theLoft Entrepreneur Co-Workspace that we run here in Roseburg, Oregon… quadrupling our square footage and adding a kegerator (which every office needs right?). We added a new content studio, a nice spot for our customer success team to crush it everyday, and more!

 We Launched The CarrotCast Podcast!

This is why we do it…

Finalist In The Oregon Entrepreneur Network
“Entrepreneur Achievement Award” 2016

We didn’t bring home the award, an amazing company won but we were thrilled to be nominated and made it to the final 3… which is a HUGE compliment to what we’re building here at Carrot.

THIS Is Why We Do It…

(So much so, it’s one of our Core Values)

Carrot Members Christmas Carrot Love (gotta love that!)

Hundreds of Carrot Bud shots from around the world were sent to us throughout the year…

A few years back we started this company and we decided to do it differently than my previous companies.

We said… “Everything will be focused on us living and delivering our Core Values within our team and our customers, building fun into our company, being a ‘beacon of positivity and possibility‘ for our clients and community, and truly genuinely care about people… so this company and our team can amplify those great people and great causes around us”.

Fast forward 3 years and it’s pretty humbling and awesome seeing this company grow with intention.

Last weekend was one of those times.

Over 2,000 runners and walkers set out to bring positive attention to the tragic events that happened at Umpqua Community College one year ago in our small Oregon community.

The Umpqua Strong Race 9k and 5k event was born to honor the victims and raise money for UCC foundation. The event raised more than $60,000 which goes toward funding 10 scholarship programs in the names of the shooting’s victims and survivors.

YOU, the Carrot community and our Carrot team was able to raise over $6,700 for the cause and it’s a HUGE testament to the amazing community of clients, listeners, and team members we’ve been able to attract over the years.

Thank YOU.

The Carrot Team wants to send a HUGE thank you to everyone who made a pledge towards the cause! Thank you for everyone who sent prayers toward our community this past year. Thank everyone for being inspired to also “genuinely care” and be that “beacon of positivity and possibility” in your world and to pass those good vibes here to Roseburg, Oregon… a community most of you have never been to.

It means a lot.

So with that said, we wanted to write up a quick little post and share the day with all of you. You helped make a massive difference and we’re proud as heck of having you in our lives. Sorry if we didn’t get everyone running in the pics! Some of you were so fast we couldn’t find ya on the course!

Roseburg and Carrot Thanks YOU!

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Thank You For Being Amazing. We’re Grateful For An Amazing Community In Roseburg and With You, The Carrot Community!

We are really excited to announce our newest set of features. Carrot members have already messaged us and let us know how much they love these new features and how they are making their lives and running their businesses easier.

Today, we want to officially share with you all of the hard work our team has been doing behind the scenes and show you how you can get the most out of these new Carrot features.

Of course, all of this hard work goes back to our Carrot Core Values!

Constant and Never Ending Incremental Improvement

As you’ve seen, we’ve been on a roll in 2016 with the new innovations and features we’ve been rolling out to help make your life easier and more profitable.

Like…

• Lead Source Tracking
• New High Performing Designs
• Instant-Address For Motivated Seller Websites
• … and more!

So with that… let’s talk about the Carrot Lead Manager.

Round 1 Of Our Lead Manager Enhancements

In the past, we’ve focused heavily on what happens before someone becomes a lead. The SEO tools and strategy, the performance and conversion rate, content marketing tools… you know the gig. But we honestly haven’t changed the way you view your leads a whole lot.

Yes, we integrate with lots of CRM and email marketing systems but we wanted to make your lead management experience much better, easier, and more effective within your Carrot account.

No longer do your leads just show up in one big ol’ list of leads.

You can now view all of your site’s leads in our new Lead Dashboard.

Just visit your account and click on the “Leads” option in your dashboard.

The New Leads View On Your Websites

This First Enhancement (of many to come) Of The Leads Manager Helps You… 

• See all of your leads in one place
• Filter by form quickly and easily
• Indicate by color whether you’ve already looked at the lead or not
• Quickly see the most important info on your leads
• More easily use your cell phone or mobile device to check out your leads (fully mobile responsive)

More Information In Less Time

Using Zillow’s data, we are able to show you useful information about the lead’s property right inside your Carrot dashboard.

This helps you quickly see if the lead is a hot lead, questions to follow up on while you are on the phone, or a great way to see the house details without having to go out to Zillow to search for it.

I Like the New Lead format. (Specifically) I like attaching to Zillow. I can get a quicker idea where the house is on the map. Plus I can see comparable recent sales all within a minute of getting a text message.
Eugene Hoffman

Here is what it looks like when a lead gives you a properly formatted address (if you are getting incomplete addresses check out this post).

New Google Streetview + Maps + Zillow Data For Your Seller Leads

The last update to this new feature is the ability to leave notes on the lead. You can easily have a VA leave notes or drop yourself a helpful reminder of a follow-up action to be taking on the lead information.

Ever Wonder What Marketing Is Actually Producing Your Leads? Introducing Campaigns…

This alone separates top-level investors and beginners, ROI tracking and ROI knowledge.

It’s simple… your business cannot scale if you don’t know how much you should spend per lead. We made a helpful tool for you to find how much you should be spending per deal.

Hands down the hardest part of knowing your ROI is tracking.

Until now…

Carrot’s Campaign Tracking Tool

We kept hearing top-level investors complaining that tracking their marketing was difficult. We totally understand because we have a lot of tracking in place as well.

We took our knowledge of campaign tracking and with the help of our development team launched a simple interface in your dashboard that lets you track any campaign.

Now You Can Create Unique Tracking Links For Your Online Marketing

Carrot’s campaign tracking feature. The official tutorial can be found here.

You can select any piece of content on your Carrot website, tell us where it will be shared, and we will track how many leads come from that link.

You can quickly look at your account and see which pieces of content are performing and which are underperforming.

There is no need to have 3 different apps all tracking your conversion rates and clicks.

A note about campaign limits: Every Carrot member will have access to campaigns. However, Core members will have the ability to launch two campaigns while Content Pro will have up to 15 campaigns. We’re currently working on another plan level that will roll out this fall that will include unlimited tracking links.

Our New Better And More Robust Website Dashboard

Now every Carrot website has it’s own dashboard to help you quickly see what you should do next and your most important stats.

Our development team really knocked it out of the park with this new feature.

Every time you log in to your account you will see

• How many visitors have ever come to your site, plus how many in the last week.
• How many leads your account has.
• Navigation icons to easily get where you want to go in your Carrot account.
• A preview of your live site.
• A series of action items that we have outlined for you to be the most successful with your online marketing.
• Your analytics dashboard, which shows you where your leads are coming from.
• Which content you have scheduled for the month.
• Your campaign tracking data.

Your New Website Dashboard: Everything In One Place + Action Items

You can now view the most important data right inside your Carrot dashboard.

If You LOVE These New Features, Just Wait Until You See What’s Next

We can’t let the cat out of the bag right now but our team is working behind the scenes to roll out some amazing new features in the coming weeks and months that will help you…

• Better manage your SEO campaigns and rankings
• More effectively attract leads if you’re a real estate agent
• Better and more simply organize your leads into stages and see at a snapshot how many leads are in each stage
• … and more!

Keep an eye out in your Carrot accounts for these updates and on this blog for the official releases.

Not a Carrot member but love what you’re seeing?

Head over and check out our pricing and plans and grab the plan that fits you the best. You won’t be sorry :-)

Start Using These New Carrot Features Now…

Or, be the next new client to crush it with Carrot’s real estate investor inboard marketing system. The next step to the world’s strongest and simplest real estate platform.