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10 Ways to Audit Your Google Ads Motivated Seller Account During-COVID

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What State is Your Google Ads Motivated Seller Account In Now? Right now, you’re probably within one of these groups…  You paused everything in 2020. Now, you’re back in your account looking to start generating leads again. If this is you, then most of your work has already been done. The campaigns have been created. You just need to enable them. Or, you may have scaled back your motivated seller campaigns and now you’re looking to rebuild into a larger account structure. This provides an advantage because you have recent data still going for you to base your moves off of. Lastly, you might be starting out with a totally new account. This way you get to create the account with a new strategy. COVID Google Ads Motivated Seller Account Audit  If you have or have had motivated seller campaigns, you know that it’s important to take it slow and do the right thing to your account or you’ll end up wasting budget.  Let’s take a trip through the items of your account that you should revisit so you can get back up and running properly. 1. Adjust Your Budgets What you’re looking to spend may be different from what your budget was pre-COVID. Take a little time to review what you spent pre-COVID, during the past year, and what your spend goals are going to be post-COVID. How do you know what you should set your budgets to now? First, you know your market better than anyone. If you’re coming into a hot market, then you might want to increase your budget. If you feel your market is still a little timid, then back it off a bit. Next, you can use Google’s Budget Recommendations, or use a recommended formula based on what your monthly spend expectations are for the year and projected ROI. Then you can break down how much you’ll have to play with for daily budgets by using Google’s calculation: Monthly Budget divided by 30.4 which is the average number of days in the month = Overall Daily Budget If you’re running multiple city-specific campaigns, you might need to create a shared daily budget or stick with one area as you get a back into the swing. 2. Evaluate and Set Realistic Goals Your performance metrics might look a little different from previous years, therefore it’s valuable to evaluate where your account performance was and set realistic goals for 2021. Focus your review on what means the most to you. For most investors, lead volume and cost per lead are the two most valuable metrics. You can use that data to set some benchmarks to get an idea of where you should be landing in terms of future performance. Factor in market conditions and market confidence. You could come to the conclusion that you’ll need to expect less leads at a higher cost per lead for the near future. 3. Make Sure Your Bid Strategy Aligns with Your Goals You’ll need to ensure that your campaigns have a bidding strategy that aligns with your goals and metrics. We’re still big on using manual bidding, but if you’re using one of Google’s automated strategies, here are some things to keep in mind. For example, it’s not wise to use one of the conversion-based strategies such as Target CPA if you don’t have recent conversion data for Google to optimize off of. Keep in mind that certain bidding strategies, like Target CPA, have a minimum historical data requirement in order to use them with some effectiveness. If you’re starting out with a new account, with limited data, you … Continued

Carrot Reviews | Member Stories

Carrot Reviews on YouTube Cody SperberGreen Elephant Development Michael BOahu Home Buyers Josh & AdamQuick Home Offers Beau HollisSimplySold Carrot in a Nutshell… Carrot Website Reviews Carrot websites consistently generate leads that turn into high-value deals. Here’s what some happy Carrot users have to say about the success they’re finding with a Carrot website. Closed 10 deals this year from Carrot and the margins are always higher from internet leads. Carrot Customer Support Reviews One of the things that sets Carrot apart is outstanding customer support and a culture that truly cares about your success and well-being. We’re not a faceless software provider, we’re your partner. Why People Love Carrot’s Lead Generation Tools & Training Carrot doesn’t leave you alone to figure out everything on your own. We provide the tools and training you need to rank well, generate motivated leads, and gain confidence in your business. Carrot Websites are Easy to Use Carrot members love how easy it is to set up a top-performing website specifically designed for real estate … even if you’re not tech savvy. Real Estate Pros Love Carrot! Real Success Stories from Real Carrot Users Looking for Investor Carrot Reviews? We’re still the same great company you’ve heard so much about, we just simplified our name! When Carrot started in 2014, our aim was to help real estate investors (and now agents) not just get online… but get better performance online. One lost deal from an underperforming website can cost you $10k, $20k, $50k or more. Over the years we’ve dedicated millions of dollars and tens of thousands of hours to being the primary innovator and leader of high-performing online lead generation websites. If you are searching for Investor Carrot reviews, Agent Carrot Reviews, On Carrot reviews, or something else and still don’t see what you need to make a confident decision, setup a call with one of our Product Specialists and we’ll walk you through how we help more top investors attract more inbound real estate leads than any other system in real estate (or check out how we stack up against Carrot alternatives).

4 Real Estate Website Pitfalls That Can Kill Lead Generation

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What if you lost one lead this year because your website wasn’t optimized for conversion? No biggie, right? Well, no biggie so long as that lead wasn’t going to turn into a deal… if it was, then that’s $10,000, $20,000, or even $30,000 straight down the drain. And, as my real estate agent says, “It only takes one – the right one.” Sadly, for most unoptimized websites, the truth is much more depressing than a single lost lead per year. A website that loses one lead from your target market, after all, is going to lose all similar leads. This is why preparing your real estate website to convert its visitors is absolutely vital… before you drive traffic to it (paid and organic). How, though, do you know if your website is or isn’t optimized for conversion? Well, at Carrot, we’ve generated millions of real estate leads for our thousands of members, and these are four tell-tale signs that your website is losing you money. 4 Signs that your website isn’t generating the online real estate leads as it should 1. Your Website Isn’t Mobile-friendly For our thousands of Carrot members, 64% of all leads come through a mobile device. Not through a desktop or laptop, but through a thumb-clicking phone. And that’s happening all over the online world, not just at Carrot. 52% of all global online traffic is generated from smartphones, according to Shane Barker. This means, if you’re going to convert over half of your website visitors, you can’t create a bad mobile experience. Google is taking this so seriously that they recently rolled out mobile-first indexing – which basically means that they prioritize the performance of the mobile version of your website over the desktop version. And they’re not the only ones who take mobile website performance seriously… So do your website visitors. In fact, 61% of buyers form more positive opinions about brands that offer a remarkable mobile experience, according to Crazyegg. That’s why, at Carrot, every single one of our website designs is crafted to convert visitors regardless of the device they’re using to browse. Here are some signs that your website isn’t mobile friendly… You can scroll side-to-side and the screen doesn’t adjust to the size of the device. The words become so small they’re unreadable on a mobile device. The buttons are difficult to click with a normal-sized thumb on mobile. If any of those are true of your website, then you’re definitely losing mobile phone leads – and switching to a mobile-friendly real estate website design like Carrot could outright double your lead generation. 2. You’re Not Making It Easy For Visitors To Give You Their Information Still today, most homepages look like this… (Image Source) At the top, there’s a title, then there’s a menu and heading. And there’s maybe some sort of vague CTA – in this case, the “Learn More” button. As you scroll down, you’ll see pictures of the real estate agent (or investor), maybe some testimonials, some notes about their services, and then finally a decent CTA. Now, that probably doesn’t seem like a big deal… Do people really care all that much if they have to scroll to find your CTA? To answer that question, let’s look at a quick study done by Bryan Harris – an email list building guru. He took his “right-side up” homepage and flipped it so that the CTA was front-and-center when someone arrived on his website. Immediately, he saw a 35% increase in his number of subscribers. (Image Source) Remember, people who’re looking to buy or sell their home are looking for a solution to their problem. The faster you … Continued

Industry Leading Real Estate Marketing Courses

30 Day Challenge The “30DC” is a 30 day intensive training is for novice and pro investors looking to dominate their market and build consistent lead flow. The 30DC will help you focus on one, high leverage task per day that takes minutes to accomplish. After 30 days, you’ll have a marketing plan that is actively driving traffic to your website – that is conversion optimized so you’re turning those visitors into leads at the best possible rate. Here’s a breakdown of what’s included: This training is an excellent resource for the real estate investor, agent, or home services provider looking to drive traffic quickly and generate the highest-motivated sellers. The 30 Day Challenge is available to with a Carrot membership for a one-time payment of $99.

Rent To Own Websites

Rent To Own Websites Tenant buyers are everywhere in today’s market. Research shows that well over 80% of house buyers and renters start online in their search. What if you could get in front of them where they’re already searching online (Google, Craigslist, Facebook, etc.) and attract the most qualified tenant buyers to look at your properties and join your “Early Alert” list? With Carrot you can. Beautiful Property Listings + SEO Tools Your tenant buyers are hitting the web to find their next property, and odds are they’re using their cell phone to browse your website. Every page, blog post, property listing, and landing page on your Carrot websites is 100% mobile optimized to look great and perform well on cell phones and tablets. In fact we’re continually innovating to keep you ahead of the mobile technology curve so you’ll never worry whether or not your website is “up with the times” technology wise. We’ve got you covered. Rank Higher Faster In Google Search Leverage our built in SEO tools, training, and support to help make it easier to rank high in Google for search phrases tenant buyers are typing in every day. Just follow our “traffic signal” within our Carrot SEO Tool to better optimize your content and leverage our training and team when you have SEO questions or need help.

Motivated Seller Websites

Carrot Website Features You’ll Love Carrot isn’t just a website provider, we give you the tools you need to launch a successful website on day one and continue to optimize and improve both your site and your business. AI Rewrite Quickly and easily personalize the content on your website to match your company and stand out online … with just a few clicks. AI Rewrite Tool > Campaign Tracking Know exactly which lead sources produce the best deals with campaign tracking links for online marketing and built-in call tracking to track phone leads. Call Tracking > Keyword Insights Using the right keywords is fundatmental to good SEO. Research the best keywords and track how well you rank for them, right inside the Carrot platform. Challenges & Training Don’t just guess about best practices and how to keep up with changing online marketing trends. Get a leg up with up-to-date training and interactive challenges! Landing Pages Whether your want to target specific neighborhoods or launch a landing page for a new PPC campaign, publish a high-speed page in minutes! Stellar Support Need help? No problem! We’re always happy to answer your questions or make recommendations.