Top 12 Real Estate Investor Websites for 2022 (+ Tips & Tools)

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Underperforming real estate investor websites can cost you $1000s of dollars in lost deals. That’s why you need to find one that fits your business goals.

Using a real estate investor website is more important now than ever.

Our data alone tells us that our members have generated over 450,000 leads over the past 12 months. That’s proof your customers are seeking you out online.

A high-quality website gives your business more visibility, authority, and credibility to persuade people to work with you.

If you’re like most investors, most of your marketing has been offline – bandit signs, direct mail, cold calling, driving-for-dollars, and maybe even door-knocking.

But now you’re thinking about getting a real estate investor website.

You likely know another investor seeing excellent lead generation results on their website, and you want a piece of the pie.

Who could blame you?

Follow the cheese.

But, of course, there’s a lot to think about when building your websites to find investment properties online.

Design, sales copy, SEO, conversion optimization, and backend code are just a few things to consider.

And truthfully, things have changed so much in the past four years alone that what was cutting edge four years ago is almost pre-historic.

In this article, we’re going to walk you through:

  • Why you need a website
  • What you should look for when you’re either building your real estate investor website templates
  • The top 12 real estate investor websites for 2022 (click the link to jump to this section)
  • Buying real estate investor websites or using one of the services that help real estate investors leverage online marketing

    Let’s get started…

Why Real Estate Investor Websites Can Have a Major Impact on Your Business

Don’t get me wrong – offline real estate marketing methods are as powerful today as they were ten years ago. Direct mail, bandit signs, and cold calling can work wonders in the right hands and the right market.

But…

That doesn’t mean you should exclusively limit your marketing strategies to offline tactics.

In particular, here are some reasons all real estate investors need a website.

1 – Online marketing, once rolling, will save you time and money during the lead-generation process.

2 – SEO leads (Search Engine Optimization) tend to be higher quality because they’re inbound leads – which is a cute way of saying that prospects came looking for you rather than you looking for them.

Our data show organic leads convert 2x-3x better…

Carrot member organic leads august 2021-august 2022

3 – Online and offline marketing strategies work best together. Our highest-performing members at Carrot use both in harmony rather than in exclusion.

4 – Build your online and offline credibility. It would be best if you separated yourself from the clutter. Having a high-performance, personally optimized website can get you there.

So, you know you need a website for your real estate business…

But, you’re new to real estate online marketing with a website…

More than likely, you don’t even know where to start…

There are so many options and low-end platforms out there that you’re not exactly sure what you need for your real estate investor website templates.

So let’s talk. But, before we dive in, watch this video to learn why real estate investor websites matter.

Real Estate Investor Websites | What's Important?

What Website Options Do Real Estate Investors Have?

The Internet is full of different options for getting a website set up.

Should you have it:

  1. Buy a template?
  2. Designed from scratch?
  3. Or use a service?

All of those are great options. It just depends on your goals, your budget, and how much flexibility you want with your real estate investing website.

Option 1: Real Estate Investor Website Templates

The definition of a template can vary drastically. At Carrot, a “real estate investor website template” is basically where you buy the website and choose from one of several of our templates. Then, you can customize things like images, videos, and sales copy.

You might be worried that you will look the same as everyone else. Fortunately, that isn’t true. With color changes, logo changes, and other minor customizations, you get conversion optimization benefits without sacrificing your distinguishable brand image.

Real estate investor website templates are great because you can still customize your website, but the back-end design is already done for you.

Often, templates come with your hosting accounts. The first website I built for my real estate business was from a basic template from our host company.

You can now find templates or WordPress themes that give you a look and feel to start with your website. You can buy these from the price of “free” (free is all relative – read on below for my thoughts on that) to a couple of hundred dollars.

A template gets you a jumpstart. But with most website templates, you must dive in and build the site content, structure, lead generation pieces, and do the SEO and conversion testing from scratch.

These are great for someone who:

  • have zero to little (under $20) money to invest in their website,
  • have more time than they do money,
  • and who has some technical knowledge (or is willing to learn how to do some basic HTML, image editing, and learn the ins and outs of basic search engine optimization)?

We’re calling a template when you buy the website files, put them on your server, and you’re responsible for everything from there.

If you buy a website template, that’s just a template, though. Here are the pros and cons.

Pros:

  • Cheap. You can get into a real estate investing website template pretty cheap regarding out-of-pocket expenses, under $100 usually.
  • If you are a technical person or are willing to invest time learning how to build a website, this can be a great place to start.

Cons:

  • After you get a “template” or WordPress theme… you have to invest the time into building the content, structuring the site, and hiring a web and graphics guy to help you finish things. Then you must maintain the site and files on your server each month to ensure it’s up-to-date and secure from hackers.
  • “Cheap” doesn’t always mean low cost. Whenever we go into a new project, we always like to ask questions… “How much money does this cost? And how much time and effort will it cost us to get it where we need it?” Too many people only consider how much money they’re paying and forget to value their time. Often these template routes cost you more than hiring it out or using a service that does it for you.
  • The most significant part of determining an effective real estate investing website isn’t necessarily how it looks. It’s the way it’s structured, the words on the site, and the strategy behind search engines optimizing the site for your keywords. Many templates look pretty but don’t deliver when it comes to results.

Option 2: Create a Website From Scratch

Ok, so there’s always the option of hiring a web designer and having them design you a website for your real estate business from scratch. This is an option that many big players in the real estate game choose (by big players, I mean companies that do multiple million-dollar transactions per year… up to institutional investors). Is this the best route for you?

It may be. If you want 100% control over every detail of your website from start to finish and want custom elements that you can’t find in pre-made websites… then you’ll want to go the custom real estate investor website route.

You’ll also need a consistent budget for hiring a developer and designer to upload new content, make relevant changes, and consistently A/B test your conversion rate. Naturally, that’s going to be a big budget.

real estate investing website split test ideas
Real estate investors split test data.

Pros:  

  • You get everything you want, exactly as you want it (so long as you can find a solid web designer who knows what they’re doing… this is the biggie).
  • Custom means custom… you build it from the ground up with your web guy.
  • You can have custom elements or functionality that most real estate investor website templates don’t offer.
  • Your site will look 100% unique. i.e., no one else will have a site exactly like yours.

Cons: 

  • Hiring a web designer who knows what they’re doing can be expensive. You probably won’t get a quality custom design that will be search engine optimized, look good, and designed to convert your visitors to leads for under $5k.
  • If you don’t know how to accurately communicate precisely what you want to a quality web designer, you can end up with nothing like you envisioned. Or a vast bill to continually tweak and fix the site until it’s what you wanted.
  • You’ll have to pay more as technology improves to redone your website to get it up “in the times.”

We did this for our own business because we couldn’t find anything on the market that would do what we wanted it to — look clean, crisp, professional, and work to generate leads. So we paid a web developer about $7k to build it from scratch for us for over 18 months.

That soon became the first REItheme (Carrot’s old name) platform. Because we saw options didn’t move us, we felt we had a better solution that we’d love to share with investors like you.

The same thing happened to Carrot member Carter Steph.

He didn’t realize his “pretty” $8k+ custom website was costing him $200k/yr in lost profits.

custom vs. Carrot real estate investor website

Related Reading: Carrot Vs. Other Website Builders For Real Estate Investors: An Honest Comparison

Option 3: Real Estate Investor Website Services

This option is a hybrid between a template and a custom-designed website. There are a handful of credible options in the market — all have different pros and cons — many are not so good, but a few are solid, and they can be an excellent way to get your real estate investor website up.

And they aren’t just great because you get your website started, but because these services continue to support your website with SEO, security, conversion testing, and support.

So long as your website exists, these services are ready to give you the support and resources you need to be successful.

Like I mentioned above, a website template is where you buy just the HTML files (or WordPress theme), then you’re left to fend for yourself, putting them on your server, doing the updates and customization yourself, etc.

Suppose you don’t want to do all that work but don’t have the budget for a custom website design. In that case, you’ll want to look at signing up for a service that has pre-built websites for real estate investors and other fancy features, and you pay either an upfront fee and hosting or just a monthly fee to access the service.

carrot real estate investor websites dashboard
Carrot Real Estate Investor Websites Dashboard

For many of you, this option will make the most sense. It’s relatively inexpensive and has most of the benefits of a custom-designed website and a website template.

Here are all the pros and cons.

Pros:

  • Depending on the service you sign up for, you can get websites that look custom and let you customize many of the site elements easily. Just make sure you look for a service that gives you 100% control over how the site looks and your content quickly.
  • May include other features that would cost you thousands to build yourself. Like email marketing systems, squeeze pages, search engine optimized pages (this one is tricky, our real estate investor website system does get excellent search engine results… many systems say they’re SEO’d… but rarely show up in search rankings for their customers. Do your research)
  • The service usually maintains the websites on their servers, saving you money and time and putting the technical stuff in the hands of the techie guys and gals who like that stuff (and are good at it). This helps you, so you don’t have to worry about hackers, your site code going out of date, etc.)
  • You can usually get your websites set up quickly… the same day or within a couple of days for most services.
  • Website services also allow you to gather traffic data from sources such as Google Analytics or custom dashboards to make more informed changes to your website.
  • Full-service website builders can also offer custom blog posts, CRMs, training courses, strategy calls, and multiple design templates and are constantly testing and innovating their products.
  • You won’t need to worry about adding plug-ins and potentially messing up your site. Most real estate website providers use custom plug-ins that add value to your website and eliminate the risk of “breaking” your site.
  • They can also offer different templates such as cash buyer websites to list and sell properties faster, rent-to-own tenants websites to fill your rent-to-own / lease-purchase houses faster, land buyer or land seller sites, plus many more options.
  • Social media integrations. Most services make it easy to post a blog post to Facebook with a simple button click.
  • Websites are mobile-friendly. Sites don’t just look good on mobile they consistently need to drive more leads and conversions. This is extremely important. Over 64% of Carrot member leads come from mobile devices.

Cons:

  • A monthly (or annual) fee is usually associated with services like this.  They can range from $25/mo – $200/mo+ depending on the number of websites and features. But, you just need to decide whether the time it saves you, the features it has, etc. will help you save enough time to offset the cost… or do enough extra deals to pay for the service. Usually, one deal can pay for the service for a lifetime.
  • Most services that offer real estate investor websites were built 5+ years ago, look like a 10-year-old made them in his basement, and won’t let you customize your website’s look and feel… or content very easily. Make sure you research to see how easily you can customize your websites and how much you can customize (without paying extra) before diving in.

Top 12 Real Estate Investor Websites for 2022

You’re a real estate investor, not a web developer. 

So, where will you find great user-friendly software to build a high-converting website? Fortunately, you’ve got a lot of options. 

And we’ve laid them all out for you below… starting with our very own software explicitly designed to help real estate investors grow their businesses. 

So, what is the best website builder for real estate investors? Dive in!

1. Carrot

At Carrot, we’ve helped tens of thousands of real estate investors around the nation to generate a steady stream of leads, close more deals, and build the business they set out to build in the first place. 

Carrot websites are optimized for Google Core Web Vitals and other page speed and SEO best practices.

But you don’t have to take our word for it. 

Check out these Carrot reviews

Carrot reviews
Carrot Reviews

We also have data to back it up.

On average, 7x higher lead to deal conversion AND $13,930.15 in EXTRA profit per deal.

Carrot member lead to deal conversion rate

Leads that come through a Carrot site convert 7x better and are 2.5x more profitable than non-Carrot leads (learn why over here). 

Our tech stack outperformed WordPress, GoDaddy, Wix, Weebly, and Squarespace in a third-party test

Carrot real estate websites Google page speed score

We live all of our core values. When it comes to the success of our members… Adapt, Evolve, & Always Improve and Add Humanity To Business… are never taken lightly.

We’re constantly staying ahead of influences that can impact lead generation. From creating new lead generation templates to staying ahead of Google’s algorithm updates to testing, testing, testing. We’re always finding new and innovative ways to increase the performance of our members’ websites.

Carrot Websites Hero Test Results = Increase Conversion Rates on Mobile Devices
Carrot Websites Hero Test Results = Increased Conversion Rates on Mobile Devices

If you want to compare Carrot to some of the other options for yourself, check out our guide over here or keep reading. 

Features

Here are some of the main features that we offer at Carrot!

  • High-Converting Website
  • Automated Content Library
  • SEO Rank Tracker
  • Landing Page Builder
  • VideoPost Blog Transcription
  • SEO & Marketing Strategy and Training
  • Email, Live Chat & Phone Support
  • Simple Lead Manager
  • Instant SMS Lead Notifications
  • CRM & Marketing Integrations through Zapier
  • Extensive Member Help Center Library

Pricing

Here are our pricing plan options!

  • Core – $69 Per Month
  • Content Pro – $99 Per Month
  • Advanced Marketer – $199 Per Month

Example

Here’s a brief look at some of our member sites. They’re a testament that not “all Carrot sites look the same.”

Carrot real estate investor website examples

These are only a fraction of the 7000+ members we have at Carrot. Learn more by taking a free demo.

2. Squarespace

Website Description

You can choose from a set of “best-in-class” website templates. Customizable designs to fit personal style and needs. Every Squarespace website has integrated features and useful guides that help maximize prominence among search results.

Features

Here are some of the main features that this website builder offer… 

  • Websites
  • Marketing Features
  • Analytics
  • Templates

Pricing

Here are the website builder’s pricing options… 

  • Personal – $14 Per Month
  • Business – $23 Per Month
  • Commerce – $27 Per Month
  • Advanced – $49 Per Month

Example

Here’s an example of the website builder’s templates… 

Squarespace for real estate investors

3. Duda

Website Description

With Duda, you can quickly create sites without compromising creativity. Keep your brand front and center with your prospects by applying your logo, colors, and style to our platform. Flexible drag & drop templates and sections, with full access to JavaScript, HTML, and CSS if needed.

Features

Here are some of the main features that this website builder offer… 

  • Design Control
  • Site Widgets
  • Widget Builder
  • Templates and Sections
  • Website Personalization
  • Content Library
  • Blog
  • SEO
  • Dynamic Pages

Pricing

Here are the website builder’s pricing options… 

  • Basic – $14 Per Month
  • Team – $22 Per Month
  • Agency – $44 Per Month

Example

Here’s an example of the website builder’s templates…

Duda real estate investor websites

4. Wix

Website Description

Wix offers an all-in-one website builder. Just pick a template and customize it. Or, you can answer a few questions and get a free website designed just for you, plus a personalized SEO plan.

Features

Here are some of the main features that this website builder offer… 

  • Templates
  • Design Freedom
  • SEO Tools
  • Mobile-Optimized
  • Unlimited Fonts

Pricing

Here are the website builder’s pricing options… 

  • Combo – $14 Per Month
  • Unlimited – $18 Per Month
  • Pro – $23 Per Month
  • VIP – $39 Per Month

Example

Although most Wix real estate templates are agent-focused, we’ve known investors use this service. Here’s an example of the website builder’s templates…

Wix for real estate investor websites

5. GoDaddy

Website Description

Like some “cookie-cutter” website builders, GoDaddy offers many site designs. It’s an all-in-one builder designed to help you grow your business.

Features

Here are some of the main features that this website builder offer… 

  • Email and social media marketing
  • SSL certificate to keep your site secure
  • 24/7 customer support
  • Branded content creation with GoDaddy Studio

Pricing

Here are the website builder’s pricing options… 

  • Basic – $6.99 Per Month
  • Standard – $10.49 Per Month
  • Premium – $13.99 Per Month
  • Commerce – $14.99 Per Month

Example

Like Wix, GoDaddy offers many real estate templates geared toward agents. Real estate investors will need to adjust the content to fit the industry. Here’s an example of the website builder’s templates…

GoDaddy designs for real estate investors

6. WordPress

Website Description

The world’s most popular website builder. 43% of the web is built on WordPress. More bloggers, small businesses, and Fortune 500 companies use WordPress than all other options combined. It offers thousands of easy‑to‑install add‑ons. Collect leads, create contact forms, automatically backup your site, and more.

Features

Here are some of the main features that this website builder offer… 

  • Themes
  • Mobile-Friendly
  • Plugins
  • Everything You Need to Build a Website

Pricing

Here are the website builder’s pricing options… 

  • Personal – $4 Per Month
  • Premium – $8 Per Month
  • Business – $25 Per Month
  • eCommerce – $45 Per Month

Example

Here’s an example of the website builder’s templates…

WordPress sites for real estate investing

7. REI Blackbook

Website Description

REI Blackbook offers many tools you need to grow your real estate investing business. You can build a sales system with their all-in-one marketing and sales tool kit.

Their CRM is built to work with your front-end marketing and sales tools, so leads won’t slip through the cracks.

Features

Here are some of the main features that this website builder offer… 

  • Websites
  • Phone System
  • Property Pipeline
  • Marketing Automation
  • Property Marketing

Pricing

Here are the website builder’s pricing options… 

  • Solopreneur – $97 Per Month
  • Small Business – $197 Per Month
  • Accelerator – $297 Per Month

Example

Here’s an example of the website builder’s templates…

REI Blackbook real estate investor websites

8. InvestorPro

Website Description

InvestorPro websites are designed for investors, specifically for the creative real estate business. Their websites are “foolproof,” so anyone can use them.

You can create a professional-looking site to attract motivated sellers in no time.

Features

Here are some of the main features that this website builder offer… 

  • Professionally designed and maintained website
  • Fast and Easy Setup
  • Personalized Email Address
  • Leads from highly motivated sellers are sent right to your E-mail box
  • Autoresponder
  • Search Engine Submission
  • Social Media Property Listings
  • “Ask an Expert” pages
  • Pages for attracting money partners
  • Earn Extra Cash page
  • List your properties on your website
  • RSS Feed
  • Advertising Pages
  • Your Own Domain

Pricing

Here are the website builder’s pricing options… 

  • Bronze – $39 Per Month
  • Silver – $49 Per Month
  • Gold – $59 Per Month

Example

Here’s an example of the website builder’s templates…

InvestorPro real estate investor websites

9. LeadPropeller

Website Description

LeadPropeller has been a staple in the industry for many years.

If you have more time than money, a LeadPropeller website can be for you.

Features

Here are some of the main features that this website builder offer… 

  • Free website domain with Whois protection (you own it).
  • Free unlimited custom email addresses.
  • Lightning-fast web hosting.
  • Several beautiful, high-converting templates to choose from.
  • High-converting, SEO-optimized default website content included.
  • A streamlined process so you can have your site live in minutes.
  • Click and change the website editor so you can make edits yourself.
  • Customize the form questions with our form editor.
  • Text notifications when the seller submits a form.
  • Customized text autoresponder.

Pricing

Here are the website builder’s pricing options… 

  • Starter – $49 Per Month
  • Professional – $79 Per Month
  • Franchisor – $299 Per Month

Example

Here’s an example of the website builder’s templates…

LeadPropeller real estate investor website builder

10. REI Leadz

Website Description

A newer service in the investor space, REI Leadz claims to “Get A High-Converting Real Estate Investor Website – 100% Done-For-You.

Features

Here are some of the main features that this website builder offer… 

  • No Monthly Fees
  • Email Notifications
  • SEO Tool
  • Lead Storage
  • Complete Control
  • Suite of Integrations

Pricing

Here are the website builder’s pricing options… 

  • Pro Package – $197 one-time
  • Custom Build – $500+

Example

Here’s an example of the website builder’s templates…

REI Leadz Real Estate Investor websites

11. Weebly

Website Description

You can build a free website that grows with your business. Access customizable webpage designs and useful tools to build your website and grow your business. It’s easy to build a free website to help you get discovered and grow your customer base.

Features

Here are some of the main features that this website builder offer… 

  • Builder
  • Ecommerce
  • Mobile Apps
  • Photos
  • Templates
  • App Center
  • Domain Names
  • SEO

Pricing

Here are the website builder’s pricing options… 

  • Free – $0 Per Month
  • Personal – $6 Per Month
  • Professional – $12 Per Month
  • Performance – $26 Per Month

Example

Weebly directly doesn’t offer “real estate” templates, but they do have numerous “business” templates to choose from. Here’s an example of the website builder’s templates…

real estate investor websites using weebly

12. Minute Pages

Website Description

Minute Pages is a recent inbound real estate lead generation platform. 

The main focus of Minute Pages is to provide a lead generation website in “minutes.” It does that by breaking the process down into easy and actionable steps.

Features

  • 1 site for the basic plan
  • Visual editor
  • Automated blog library
  • SSL certificate
  • Free hosting
  • Live chat
  • Keyword tracking

Pricing

  • Pro Plan – $49 (1 website)
  • Additional websites can be added for 10-25% discounts the more you need

Example

Here’s an example of the website builder’s templates…

Minute Pages real estate investor websites

The 5 Tools For Real Estate Investor Websites

This question is just as important as the others: what tools should you use to research and build your website and market your business online?

Here are the 5 best tools that we recommend checking out!

1. BiggerPockets (Community)

As you’re doing more research, forums such as BiggerPockets, offer great insights into which real estate investor website is right for you.

2. Mailchimp

Mailchimp is an email marketing service that allows users to build email lists and contact those people all at once. We recommend collecting email addresses on your website and sending out value-add campaigns once a week or a few times every month. This is a great way to keep in contact with your leads.

3. Podio

Here’s how Podio defines itself: “Podio is the CRM tool used by hundreds of realtors, brokers, and agents to streamline and simplify the way they do business. Online and mobile, Podio arms your team with all the information they need to find and sell the perfect properties for your clients.”

Investors can use Podio to arrange meetings, manage prospect relationships, and automate internal workflows.

4. Aweber

Like Mailchimp, Aweber is another email marketing tool that allows users to build an email list and contact leads en masse. Users can also build landing pages, leverage push notifications, and choose from many different email design templates.

5. InvestorFuse

InvestorFuse is a CRM built specifically for real estate investors. You can use it to create automated follow-up systems, manage lead relationships, and organize all of your data.

Real Estate Investor Website Examples

What does a high-performing real estate investor website look like?

That’s what we want to share with you here.

At Carrot, we’ve done a lot of research and testing to determine what website design converts best for real estate investors.

And the easiest way to show you what we’ve found is to show you what our high-converting templates look like. On all of our templates, we include the phone number on the front page, simple navigation, and the opt-in CTA as the primary header.

Carrot real estate investor website hero section

All those elements working together get more conversions than any other layout we’ve tested (and we’ve tested a lot of different layouts).

Here’s another example…

House Full of Cash Website
The Sierra Group Carrot Website
real estate investor website example in Portland Oregon

All of those websites are Carrot sites.

Notice how different they look, but they all have the same fundamental high-converting elements.

That’s our goal. To give each of our members a fresh look that makes their brand feel unique while also providing a website that converts traffic into leads.

Things to Keep in Mind When Searching for Real Estate Investor Websites

Regardless of which option to build your real estate investor website, you should keep these six primary things in mind.

1. Budget

How much money do you have in your budget?

This will have a big impact on which option you choose. If, for instance, you only want to spend between $500 and $1,000, then a well-designed custom site is probably out of the picture (unless you have a friend who’ll do it for less than usual).

A custom website might be your best bet if you are willing to spend $5,000 to $10,000 and have a consistent relationship with your web developer (or your tech team).

What you must also consider when it comes to the budget is how much time the option you choose will save you. Don’t just consider how much it’ll cost you…

Consider how much time it’ll save you…

Find a ratio where the money spent, results received, and time saved work in your favor.

2. Conversion Optimization

You could find a WordPress website, pay minimal money, and have your website up and running in the next 5 minutes.

But, you know as well as I that that isn’t what you’re looking for.

You want a website that drives traffic and generates leads passively. WordPress will give you a website, but they won’t promise much more than that… because they won’t give you much more than that.

Having a website doesn’t equal being a great online marketer.

You don’t just need a website. You need a website built to convert visitors who arrive at it at a consistent and promising rate. At Carrot, we specialize in building just those kinds of websites.

3. Design

Yes, you want a website that converts visitors and drives results. And you want a website that falls within your budget.

But… it’d be nice to have a website that looks pretty too…

Or at least a website that appropriately expresses that you’re a professional who knows what you’re doing, not some scammer looking for innocents to exploit.

A WordPress website might get you a nice-looking website, but it definitely won’t be optimized for conversion. And a custom-built website is just so darn expensive and challenging to maintain.

Carrot Real estate investor website design

4. Load Speed

The faster that your website loads, the better chance that people will stick around to see what you have to offer. With a slow website, though, people will leave before you shout, “Give me a chance!”

40% of people will leave your website if it doesn’t load in just 3 seconds.

That’s a big chunk of your visitors – almost half!

How do you know if the website you choose loads fast?

Well, the easiest way is to go to PageSpeed Insights and test it for free. Or you can just get yourself a Carrot website and guarantee fast load speeds. :-)

real estate website page speed

5. Search Engine Optimization

Nothing is as powerful as search engine optimization when driving traffic to your website. This SEO for real estate is the practice of optimizing your website to drive passive traffic through search engine queries (Google, Bing, Yahoo, etc.).

And it can be a business-changing strategy for your real estate investor website. By optimizing your website for search engines, you don’t just set yourself up to drive traffic today (like with paid ads), but well into the future.

So long as you rank in Google, you’ll drive traffic.

A big part of driving passive traffic to your real estate investor website via SEO is the backend coding of your website and the keyword placement. Most website companies will just give you… well, a website.

At Carrot, though, we give you a primed website, and are ready to rank in search engines. This means passive traffic for your website and more revenue for your business.

6. Features

What do you want to be able to do with your website? Do you need any specific integrations that fit your email service provider or direct mail service?

Make sure you pick a website builder that includes all the features you’re going to want a few months from now.

With Carrot, for instance, you can do tons of cool stuff. You can add a credibility bar to your website with a few clicks.

Carrot website credibility bar

You can change the style of your homepage opt-in form between three different styles, quickly upload your logo and custom brand images, and customize your sales copy as much as you like.

If you sign up for the Content Pro or Advanced Marketer plan, we even provide you with blog content monthly for your website. That means you get more chances to rank in Google (and possibly drive free traffic to your website), which means your website will feel more active to visitors.

Learn more about Carrot’s features. 

So, Get Out There and Get Your Real Estate Investor Websites Rolling!

Alrighty, now that you know the 3 options for websites for real estate investors and the 6 things you should consider, it’s time for you to do some research on your own to see what’s right for you.

Here’s a quick little guide to help you make that decision.

Pick the one that fits you best.

1. Technical (can do graphics and do some HTML or PHP) have a lot of spare time, and have a very low budget (under $100 total). A Template may be a great route for you to go. Go to google and search “real estate investor website templates” to see what you come up with.

2. Have a hunk of cash (at least $3k – $7k), know exactly what you want and can relay that in detail to a sharp web developer, have found or can find a sharp web designer who has experience (and can show you samples and client testimonials) on website conversion and search engine optimization. If this is you, you may consider having your site built from scratch by a web designer.

3. Want custom features but don’t want to pay thousands, want the ability to customize your site so it can look unique, don’t want to learn the ins and outs of SEO or web design, and would instead piggyback on those who have created systems that do it already.

They would rather have someone else take care of the heavy technical work so you can focus on doing deals… you may want to look at website services like Carrot.

In full disclosure, you’re on the Carrot blog… and we are a company (started by real estate investors) that created a website system because we felt the options out there didn’t meet the needs of real estate investors. But, with that said, we don’t want to “trick” people into going with our service… because we know that our service isn’t suitable for everyone, and frankly, we don’t want to work with everyone.

We Believe in total transparency – It’s one of our core values.

So, do your research… find the solution that is best for you. If it’s Carrot… awesome! If it’s not, fantastic! All we care about is that you find the solution that fits your needs for your real estate investing business.

And if you have any questions, feel free to throw them in the comments. :-)

Trevor Mauch

Trevor is the CEO of Carrot and knows a thing or two about inbound marketing and generating leads online in the real estate industry. As an investor himself, he's generated tens of thousands of real estate leads and is a leading expert in inbound marketing for investors and agents. In addition, his true passion is helping entrepreneurs grow businesses that truly help you live a life of purpose.

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